Shaunise Ameen
I’m a results-driven CRM and lifecycle marketing leader with over 10 years’ experience delivering data-led customer engagement strategies that drive measurable growth across global markets.
Hire this person
Send a job offer directly to this candidate
About
I’m a CRM and lifecycle marketing specialist who enjoys turning customer data into meaningful, high-performing journeys. Over the past 10+ years, I’ve worked across global markets leading CRM strategy, campaign execution, and automation to improve engagement, retention, and revenue.
I’m naturally curious and always looking for smarter, more efficient ways to do things ,whether that’s refining segmentation, improving automation, or optimising performance through testing. I enjoy working at the intersection of strategy and execution, and I take pride in delivering work that is both commercially impactful and customer-centric.
Experience
10+ years’ experience in CRM and lifecycle marketing, specialising in customer journey optimisation, marketing automation, and data-driven engagement strategies that drive retention and revenue growth across global markets.
Education
Bachelor of Arts in Marketing Communications
University of Johannesburg
Certificate in Digital Copywriting
Red & Yellow Business School, 2020
Certificate in Copywriting
AAA School of Advertising, 2014
Google Analytics Certification (In Progress)
E-Careers
Marketing Strategy (In Progress)
Digital School of Marketing
National Certificate in Advertising & Advanced Digital Marketing (In Progress)
