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Tirsa Briel

Tirsa Briel

Manager: Distribution Channel Support and Retention

Talent
Mthatha, OR Tambo District MunicipalityMember since June 8, 2023
Stakeholder engagementManagementLeadershipDistribution Supervisor
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Stakeholder engagementManagementLeadershipDistribution Supervisor

About

Medical scheme operations and distribution-channel leader with more than 30 years of progressive experience at Medihelp. Offers deep expertise in broker support, retention, membership administration, financial controls, regulatory compliance, service delivery, systems improvement, and people leadership.

Since

October 2025, accountable for managing the Scheme's retention campaigns and initiatives.

Experience

Manager: Distribution Channel Support and Retention - MEDIHELP MEDICAL SCHEME

(2016-12)

  • Lead divisional operational planning, budget inputs, quality assurance, work allocation and service delivery.
  • Manage broker-support programmes that enable growth, including accreditation, contracting, profiling, commissions, appointments and enquiries.
  • Compile and interpret sales and operational information to track priorities, performance and divisional effectiveness.
  • Manage relationships with key brokers and oversee collaboration and outcomes linked to the AskUs initiative.
  • Lead intermediary-agreement renewals and support processes across ERP, web Toolbox, Cognos and Excel-based tools.
  • Prioritise system requirements with New Business, IT, Membership and Sales, while ensuring FAIS and other regulatory requirements are embedded in relevant processes and platforms.
  • Lead the Scheme's retention campaigns and operational initiatives, with clear governance, coordination and performance oversight.
  • Drive the operational use of lapse-risk insights to enable proactive, targeted retention interventions.
  • Developed a guideline to support consistent, controlled and ongoing membership reinstatement practices.
  • Established management reporting to monitor retention activity, performance and outcomes.
  • Serve as a stream lead on both the Growth SET and the Value-Added Stakeholder Engagement SET, supporting cross-functional priorities and delivery.

Divisional Head: Subscription Administration - MEDIHELP MEDICAL SCHEME

(2001-11 - 2016-11)

  • Led membership and enrolment administration and reconciled member and corporate-group subscription accounts.
  • Oversaw the monthly subscription recovery cycle, journal postings, institutional claims, and debit and credit controls.
  • Managed service levels, internal and external enquiries, Registrar-related inputs and direct engagement with employer groups.
  • Aligned processes, systems, financial controls, correspondence and manuals with the Medical Schemes Act, Scheme Rules, policies and directives.
  • Reported monthly on divisional activities and ledger reconciliations and quarterly on goals, performance and operational obstacles.
  • Managed budgets, staffing, performance and resource utilisation and made recommendations on membership reinstatement submissions.

Supervisor: Subscription Administration - MEDIHELP MEDICAL SCHEME

(1998-02 - 2001-10)

  • Supervised subscription recovery, reconciliations, journal transactions, enquiries, follow-up actions and administrative controls.
  • Ensured that member and employer-group contributions were recovered, reconciled and allocated accurately and on time.
  • Managed staff discipline, development and productivity and liaised with employer groups and internal divisions to resolve operational matters.

Claims Assessor - MEDIHELP MEDICAL SCHEME

(1995-01 - 1998-02)

  • Assessed, interpreted, coded and processed medical claims in accordance with Medihelp guidelines, Scheme Rules and applicable legislation.
  • Completed quality-assurance corrections, documented claims that could not be assessed and corrected inaccurate assessments.
  • Reported system problems and operational deviations for resolution.

Education

Customer Service - Cum Laude - IBM College (2026)

Compliance Management - University of Cape Town (UCT) (2024)

Business Risk Management - University of Cape Town (UCT) (2024)

Generative AI for Beginners with ChatGPT and OpenAI - Udemy (2024)

Regulatory Examination for Key Individuals (RE 1) - Moonstone (2023)

TAA Curriculum Certificate - PwC (2022)

National Certificate: Wealth Management, NQF Level 5 - INSETA (2018)

Regulatory Examination for Representatives (RE 5) - Moonstone (2018)

National Diploma in Management - Cum Laude - UNISA (2014)

School Education - FH Odendaal High School (1990 - 1994)

Reviews

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