Werner Fourie

Motor Vehicles Sales Executive

Talent

Cape TownMember since August 18, 2026

Vehicle SalesProspectingClient Needs AnalysisNegotiationOvercoming ObjectionsProduct InformationCross SellingCustomer ServiceCommunicationSocial Media Enquiries

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Vehicle SalesProspectingClient Needs AnalysisNegotiationOvercoming Objections

About

VEHICLE sales, motor industry enthusiast and professional – engaging with clients, selling enthusiastically, providing outstanding customer service, achieving targets. 25+ Year career in the broad motor industry, currently in New Vehicle Sales.

Qualified Helicopter

Pilot, Rescue Diver, Golfer – excellent network, social skills. Graduate of a 3-year Diploma in Traffic Science, Diploma in Digital Marketing.

Experience

New Car Sales Executive at GWM – Haval Cape Gate (2025-03 – Present)

DRIVE sales of new Haval vehicles – additionally cross-selling pre-owned and GWM affiliated new vehicle brand vehicles such as Chery and GAC – and associated warranties and other products. Lead deals from origin to successful completion. Undertook and graduated from courses on the entire GWM range (Haval, GWM P300 Series, Tank 300, Tank 500, and Ora).

Key duties: prospecting, client needs analysis and communication, negotiation, overcoming objections, providing product information, cross selling, administration and paperwork, aiming at and achieving sales and service excellence.
Made a rapid impact achieving record sales targets in July and August – injecting trademark energy, enthusiasm, client focus, and advanced product knowledge.
Received accolades from clients for professionalism and support through the process, for strong communication, and openness.

Sales Executive at Wingfield Motors Group (2024-02 – 2025-02)

SOLD high-end BMW, Mercedes Benz luxury and other vehicles and value-add products (vehicle warranties, insurance, trackers), from prospecting through negotiation and product handover. Achieving success through a consistent, disciplined, back-to-basics approach.

Key activities included: prospecting and outbound customer calls, conducting needs analysis, handling client enquiries, overcoming objections, managing and converting sales leads (including social media enquiries), guiding prospects through the sales cycle, and achieving sales targets aligned with business and sales strategy.
Awarded an MFC Achievement Certificate for exceeding sales targets. Have a 100% track record of achieving monthly sales target

Traffic Officer / Examiner / Management Representative at Traffic Services | Dept of Transport | City of Cape Town (1989 – 2016)

MANAGED the Parow Licensing and Test Centre, overseeing all associated personnel, processes, productivity and delivery of service to the public. Started out as a Traffic Officer with progression up to a managerial role.

Key activities included: coordinating personnel (supervisors, officials, and administrative staff), managing service delivery workflows, planning operations to ensure productivity and service standards, ensuring compliance with Batho Pele customer service principles and relevant legislation, representing the Northern Area at city management meetings, and driving process and systems improvements to enhance service levels.
Appointed to lead a pilot business improvement project launched at the Parow centre in 2012. Successfully improved turnaround times and customer service – creating a friendly environment. Worked extensive over time hours for 18 months, and championed the project with the team to meet the deadline and goal.
Implemented new systems – such as a bulk SMS communication system – to improve communication with the public.