Jody Sadofsky
Marketing Leader Consumer Focused & Brand Driven
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About
Strategic Marketing Director that loves all things lifestyle, fashion, entertainment & kids. Open to work and discovering new brands and products.
A solid track record delivering results driven multi-channel retail marketing programs across digital and traditional media against business objectives.
Demonstrated aptitude for building and nurturing relationships with major retailers and vendor partners.
Built and implemented strategies for major retailers such as Mastermind Toys, Target, Toys R Us, FAO Schwarz, Loblaws, Walmart and Shoppers Drug Mart.
Negotiates marketing development funds (trade funds) with a demonstrated increase in a declining market. Executes with excellence and strong ability to react to business conditions in very fast paced environment.
Entrepreneurial mindset (read: always doing more with less).
Adaptable. Analytical. Entrepreneurial. Strategic. Leader.
Experience
Head of Commercial Marketing
Mastermind Toys
Apr 2022 - Feb 2023
Senior Shopper Marketing Manager
Spin Master
Jun 2018 - Apr 2022
Entertainment One
Director of Marketing
May 2004 - May 2016
Education
Bachelor of Commerce, Dalhousie University
