Rhena Alfonso
Warehouse, Inventory, Distribution, E-commerce & Logistics Manager
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About
Results-driven professional offering over 16 years of progressive leadership experience in inventory, distribution, e-commerce, logistics, and warehouse operations. Proven expertise in forecasting, demand planning, ERP/IMS optimization, 3PL management, and supplier/vendor negotiations. Recognized for reducing costs, enhancing forecast accuracy, and ensuring optimal product placement.
Skilled in building high-performing teams, aligning sales and operational forecasts, and leveraging data-driven KPIs to drive efficiency and profitability.
Experience
Warehouse, Inventory, Distribution, E-commerce & Logistics Manager at Noble Motives Collective Inc. (2021-01 – 2025-09)
- Lead inventory operations across three retail entities (Caposhie, Peau De Loup, Burkehill General), serving 10 stores and online platforms.
- Developed and executed supply strategies, enhancing product availability and optimizing distribution channels.
- Negotiated cost-effective, high-speed delivery contracts with couriers and logistics providers.
- Coordinated with customs brokers and transport providers to ensure timely border clearance and minimize delays.
- Provided efficient, respectful customer support that strengthened customer relationships and upheld high service standards.
- Managed warehouse staff, delegated tasks, and maintained safety and compliance standards.
- Conducted monthly reconciliations, cycle counts, and semi-annual physical inventories, reducing discrepancies and shrinkage.
- Delivered KPI-driven inventory movement and trend reports to support executive decision-making.
- Consistently achieved 24–48-hour turnaround for receiving and distributing new shipments.
- Organized and planned warehouse layout for operational efficiency and accessibility.
- Created warehouse systems and manual procedures for shipping and receiving.
- Curated looks for photo shoots and fashion shows.
- Generated distribution reports and analyzed rankings across 10 stores.
- Managed company office and store supplies, controlling the monthly supply budget.
Inventory, Distribution & Warehouse Manager / Assistant Buyer at Plum Clothing Ltd. (2014-01 – 2019-12)
- Directed warehouse and distribution teams; expanded into assistant buying and fashion styling roles.
- Utilized data analysis for demand forecasting, stock replenishment, and vendor performance management, achieving optimal sell-through rates.
- Negotiated returns and credits for damaged or underperforming merchandise.
- Reduced warehouse operating costs by optimizing staffing and workflows.
- Supported buying trips and prepared forecasting reports to align purchasing with customer demand.
- Helped establish e-commerce policies and procedures, integrating inventory with POS systems.
- Reorganized warehouse layouts for maximum space utilization; streamlined data uploads via Cybex IMS.
Inventory Costing Administrator at Convoy Supply Ltd. (2014-01 – 2014-12)
- Reconciled supplier invoices with purchase orders; allocated freight, duty, and brokerage costs for accurate pricing.
- Maintained vendor pricing books and ensured alignment with special buys, discounts, and rebates.
Inventory Management Specialist & Earlier Roles at Wear Else – Jamal Retail Ventures (2009-01 – 2013-12)
- Advanced from Receiving Assistant to Inventory Management Specialist.
- Acted as Interim Inventory Manager, maintaining zero return adjustments during coverage.
- Implemented faster receiving processes, reducing turnover time to 24–48 hours.
- Introduced inter-store inventory tracking and automated price ID in POS system.
- Coordinated website product listings, photography, and styling for e-commerce growth.
Entrepreneur at Avon/Natasha Products & Xabriena Restaurant (2007-01 – 2009-12)
- Achieved Fashion Pro top-tier sales status while managing a 30-seat restaurant.
Draftsman II / P.I.O. / Photographer / Network Administrator at Department of Public Works & Highways (1998-01 – 2007-12)
- Drafted structural and architectural designs for public infrastructure projects.
- Conducted feasibility studies and prepared reports for national offices.
- Designated as Public Information Officer and Network Administrator.
Education
Certificate in Retail Buying & Merchandising – Vancouver Community College (2016-12)
Certificate in Bookkeeping – Langara College (2011-12)
Bachelor of Science in Architecture – University of San Agustin, Philippines (1996-12)