Roxana García

With over 20 years of experience as a Strategic Communications and Public Relations Expert, I specialize in crafting compelling content for diverse media platforms, managing high-stakes media relations, and leading successful marketing campaigns. My expertise includes organizing impactful media events, coordinating with vendors, and delivering key project deliverables on time. I excel in stakeholder management, collaborating with internal and external partners to achieve strategic goals.

My background in developing and executing social media strategies ensures engaging and effective communication. I am dedicated to leveraging my skills to support the City of Vancouver in delivering a successful FIFA World Cup 2026.

I am a seasoned Strategic Communications and Public Relations Expert with over 20 years of experience. My professional background encompasses event planning and coordination, media relations, and comprehensive content creation for web, social media, and print. I excel in stakeholder management, collaborating with internal and external partners to achieve strategic goals.

My expertise includes crisis communication, project management, and metrics analysis, ensuring the success of high-profile campaigns and events. I have a proven track record in leading and supervising teams, fostering a collaborative environment, and delivering impactful communication strategies.

I hold a Bachelor's degree in Business Administration from a reputable Canadian university. This education has equipped me with a strong foundation in strategic management, marketing, and organizational communication. My studies have provided me with the analytical and leadership skills necessary to excel in high-stakes public relations and communications roles, enabling me to effectively manage projects, coordinate events, and engage with diverse stakeholders.