Rutika Patel
SENIOR B2B ACCOUNT MANAGER | TELECOM SALES | BUSINESS DEVELOPMENT
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About
Results-driven B2B Sales and Account Management professional with 5+ years of experience in telecommunications, strategic account management, business development and revenue growth. Proven track record of managing 150+ mid-market business accounts and a $3M annual recurring revenue portfolio across wireless, wireline, cloud and enterprise connectivity solutions. Consistently delivers against aggressive sales targets, achieving 105–120% of quota and generating approximately $1M in quarterly revenue across wireline and wireless portfolios.
Experienced in acquiring new business, developing strategic client relationships, expanding existing accounts, negotiating commercial agreements and managing complex sales cycles. Strong understanding of Canadian telecommunications markets, including SMB, Mid-Market, Commercial, Enterprise and Public Sector. Recognized for sales leadership, team mentoring, consultative selling, territory development and building long-term customer partnerships.
Experience
Senior B2B Account Manager / Business Development & Sales - NQX
(2021-11 - 2026-10)
- Managed a portfolio of 150+ mid-market B2B accounts, overseeing approximately $3M in annual recurring revenue across wireless, wireline and enterprise telecommunications solutions.
- Consistently delivered strong sales performance, generating approximately $1M in quarterly revenue across wireline and wireless business portfolios.
- Achieved 105–120% of assigned sales targets in 2026 through strategic account expansion, new business acquisition and solution-based selling.
- Recognized as a Million-Dollar Club performer in 2025 for outstanding sales and revenue contributions.
- Achieved 100% of assigned sales targets in 2024.
- Developed and executed strategic territory plans, increasing net-new fiber and wireline contract acquisitions by 30% within one year.
- Drove year-over-year revenue growth through wireless line additions, wireline upgrades, dedicated internet, connectivity solutions and cross-selling opportunities.
- Expanded business opportunities across Ontario, Alberta, Quebec and British Columbia.
- Served as the primary strategic contact for corporate clients, developing trusted relationships with business owners, senior management, directors and C-suite stakeholders.
- Identified, qualified and converted new business opportunities through outbound prospecting, cold calling, lead generation, customer referrals and strategic account penetration.
- Developed and managed sales pipelines, forecasts and opportunity tracking through Salesforce, ensuring consistent follow-up and sales conversion.
- Identified customer requirements and recommended tailored telecommunications solutions aligned with business objectives, operational requirements and network infrastructure needs.
- Prepared and presented professional proposals, commercial quotations and solution recommendations to senior decision-makers.
- Negotiated pricing, contracts, service agreements and commercial terms while protecting revenue and strengthening customer relationships.
- Executed account retention strategies through proactive renewals, long-term agreements, service optimization, billing reviews, credit management and churn prevention.
- Monitored account health, billing discrepancies, service deactivations, data overages and customer satisfaction to minimize revenue leakage and customer churn.
- Coordinated with internal sales, technical support, operations, billing and provisioning teams to ensure successful order execution and service delivery.
- Generated and analyzed wireless and wireline performance reports, sales forecasts, pipeline reports and account growth opportunities.
- Provided market intelligence, competitive insights and customer feedback to internal sales and marketing leadership to support business strategy.
Team Leadership & Sales Development - NQX
(2021-11 - 2026-10)
- Supported and mentored 5+ team members through regular one-on-one coaching, sales training and performance development.
- Delivered product knowledge sessions, call-structure training, sales strategy guidance and objection-handling techniques.
- Conducted shadow calling, reviewed sales conversations and provided constructive feedback to improve customer engagement and conversion rates.
- Helped team members strengthen prospecting, pipeline development, cross-selling and target achievement.
- Collaborated with internal stakeholders to improve sales productivity, opportunity conversion and overall team performance.
Customer Service Representative - CASH 4 YOU CORP.
(2019-06 - 2020-04)
- Managed 50+ customer interactions and transactions daily, providing accurate information and timely solutions.
- Assessed customer requirements, reviewed loan applications and explained available financial products and services.
- Maintained customer records, tracked service requests and ensured timely issue resolution.
- Prepared daily and weekly operational and performance reports.
- Trained five new employees on financial service procedures, customer service standards and data entry processes.
Gas Station Supervisor - ESSO
(2018-11 - 2019-05)
- Supervised daily store operations, staff coordination and customer service activities.
- Promoted additional products and services through suggestive selling and effective upselling techniques.
- Organized monthly staff meetings, trained new employees and supported team performance.
- Maintained operational records, prepared daily reports and coordinated fuel inventory and ordering.
- Received mystery-shopper recognition for customer service excellence in tobacco and lottery transactions.
Gas Station Cashier - ULTRAMAR
(2017-03 - 2018-09)
- Managed daily customer transactions, sales activities and cash handling.
- Delivered customer-focused service while identifying opportunities to recommend additional products.
- Maintained product displays, inventory and store cleanliness.
- Prepared daily fuel price and sales quantity reports while maintaining accurate transaction records.
Education
Master of Computer Applications (MCA) - Computer Applications & Information Technology - Gujarat University (2013-05)
