3D modeler
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3D artist with over a decade of experience in modeling, sculpting, and texturing for film, advertising, games, and product visualization. Focused on high-quality asset creation and driven by creative challenges, Skilled in creating realistic and visually appealing food, with a strong passion for weapons, armor, and vehicles.
PepsiCo – 3D Artist (Modeling, Rendering, Design) 2022 – 2025 | Mexico City
Developed 3D assets for packaging, advertisements, and toolkits used across PepsiCo brands in North America.
Created digital content adopted by Pepsi, Frito-Lay, Quaker, Walmart, 7-Eleven, and Kroger for campaigns and retail displays.
Streamlined design workflows by introducing optimized rendering methods and asset reuse strategies.
Foic-Lecanda – Senior / Lead 3D Artist 2016 – 2020 | Mexico City
Directed 3D production for VR and video game projects with clients including Bimbo, P&G, Alpura, and Marinela.
Delivered photorealistic 3D models and renders of food, displays, and packaging, many still in commercial use today.
Introduced photogrammetry, 3D printing, and 360° video, broadening studio capabilities.
Cybersecurity Program — Sheridan College (in progress)
