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Amanda Potter

Amanda Potter

National Accounts Executive

Talent
Oldham, Greater Manchester, United KingdomMember since June 30, 2026
CRM systemsExcelComplaint handlingCustomer service
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CRM systemsExcelComplaint handlingCustomer service

About

Currently in redundancy process

Experience

National Accounts Executive (Internal Promotion) - EF-Group - Manchester

(2024-01)

Currently in redundancy process

  • Manage key customer accounts, acting as the primary contact for service delivery, queries, and complaints
  • Deliver end-to-end complaint resolution, ensuring timely outcomes and high customer satisfaction
  • Use CRM systems and Excel to track account activity, manage cases, and monitor performance
  • Conduct detailed investigations, identifying root causes and implementing effective solutions
  • Maintain strong client relationships, supporting retention and long-term partnerships
  • Work to strict SLAs, deadlines, and performance targets
  • Produce reports on customer activity and complaint trends to support business decisions
  • Manage escalations professionally, protecting customer relationships and service reputation
  • Responsible for induction training for Account Managers

Customer Service Manager (Internal Promotion to National Accounts Executive) - EF-Group - Manchester

(2001-01 - 2024-12)

  • Manage high-volume complaints and service queries across multiple high-turnover contracts
  • Lead end-to-end complaint handling, ensuring timely, fair, and policy-compliant resolutions
  • Utilise CRM systems to track, manage, and monitor cases, maintaining accurate audit trails and reporting
  • Act as senior escalation point for complex and sensitive customer issues
  • Consistently meet SLAs and performance targets, maintaining high service standards
  • Analyse complaint trends and produce reports to support continuous service improvement
  • Build strong relationships with customers and stakeholders through clear, professional communication
  • Collaborate cross-functionally to deliver efficient, customer-focused outcomes

Care Assistant → Assistant Manager → Regional Manager (Various Internal Promotions) - Employer Name

(1992-01 - 2001-12)

Progressed through roles due to strong performance and a consistently customer-focused approach

  • Manage and respond to complaints and concerns from families and clients with empathy and professionalism
  • Maintain accurate and compliant records of interactions and outcomes
  • Support effective issue resolution through escalation and team coordination
  • Complete required regulatory notifications to Ofsted/CQC where appropriate
  • Deliver high-quality service in a fast-paced, customer-facing environment
  • Manage 60+ staff and deliver all internal training

Education

NVQ Level 4 - Health & Social Care (Adults) - City & Guilds

NVQ Level 4 - Registered Manager Award (Adults) - City & Guilds

NVQ Level 3 - Health & Social Care (CYP) - City & Guilds

RMCC Level 4 - CYP - City & Guilds

CMS Qualification - Scholarship & Student of the Year - Edexcel

D32 & D33 Assessor Award - City & Guilds

NVQ Level 2 - Equality & Diversity - NCTE

GCSEs

Skills

National Accounts Executive

Reviews

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