Connor Gabb

Creative and commercially driven marketing and content professional with experience creating and directing engaging content for multiple brands across social media platforms. Skilled in developing creative concepts, short-form video, storytelling, brand promotion and understanding audience behaviour. Alongside my content creation experience, my background in store management has developed strong leadership, communication, commercial awareness and KPI management skills, giving me a well-rounded understanding of both the creative and business sides of marketing.

Confident managing projects from concept through to execution, working with teams and representing brands while creating content that drives engagement, strengthens brand identity and supports commercial performance.

Content Creator / Brand Ambassador at Footlocker (2024-09 – Present)

• Plan, film, edit, and deliver short-form video content to tight deadlines.
• Write scripts, organise shoots, style talent, and direct myself and others during filming.
• Coordinate schedules and balance creative work alongside full-time responsibilities.
• Work closely with wider teams to ensure content aligns with brand objectives.
• Gained experience working independently, taking initiative, and delivering consistent output.

Content director at TrueGiftCorp (2026-02 – Present)

• Led creative direction and content strategy for a start-up streetwear brand.
• Planned, produced and delivered digital content across social media platforms.
• Developed and maintained the brand identity through engaging visual storytelling.
• Coordinated photoshoots, creative campaigns and content productions.
• Created audience-focused content to increase brand awareness and engagement.
• Managed the content process from initial concept through to final execution.

Assistant Manager at Footlocker (2022-09 – Present)

• Support daily operations in a high-pressure, fast-paced environment with competing priorities.
• Coordinate staff schedules, manage workflows, and ensure smooth day-to-day running of operations.
• Communicate clearly with teams, senior management, and external partners.
• Train, supervise, and support team members to perform at a high standard.
• Remain calm, adaptable, and solutions-focused during busy or challenging periods.

Shift Supervisor at Footlocker (2022-06 – 2022-09)

• Assisted management with daily planning, opening/closing procedures, and operational support.
• Delivered updates and reports to senior staff.
• Supported teams during peak trading periods, ensuring tasks were completed efficiently and accurately.

Sales Assistant at Footlocker (2021-03 – 2022-06)

• Worked collaboratively within a team to meet daily targets.
• Maintained a professional, friendly approach when dealing with the public.
• Followed instructions accurately while remaining flexible to changing priorities.

Shift Supervisor at West Hoe Fryers (2017-07 – 2021-03)

• Supported smooth service in a high-pressure, time-critical environment.
• Ensured health & safety and hygiene standards were consistently met.
• Coordinated staff to keep operations running efficiently during busy periods.

A-Levels in Performing Arts – Marine Academy Plymouth (2016-06 – 2016-06)

GCSEs in English – Marine Academy Plymouth (2016-06 – 2016-06)

GCSEs in Mathematics – Marine Academy Plymouth

GCSEs in Business – Marine Academy Plymouth