Kevin Grant

Experienced field sales and business development professional with over 16 years' territory sales experience across FMCG, grocery retail and brand activation, supported by a strong supermarket retail management background. Proven ability to manage large territories, build trusted relationships with store decision-makers, analyse sales data, secure incremental displays, improve availability, and deliver against client KPIs. Commercially minded, highly organised and confident working independently across wide geographical patches.

Experienced representing major brands including Diageo and P&G across Tesco, Asda, Sainsbury's, Morrisons, Co-op, Boots and Superdrug. Known for strong relationship building, route planning, coaching new team members, adapting quickly to changing priorities and consistently delivering high standards in the field.

Business Development Executive at CPM UK, on behalf of Diageo (2018-04 – Present)

Accounts covered: Tesco, Asda, Sainsbury's, Morrisons and Co-op.

• Manage a large field sales territory of approximately 120 stores across North East Scotland and wider Scottish regions.
• Use sales data and store insight to identify commercial opportunities, build data-led presentations and drive growth of Diageo SKUs.
• Build and maintain strong relationships with key in-store decision-makers to gain agreement for incremental displays, improve visibility and resolve availability or promotional compliance issues.
• Analyse book stock and store-level data to identify stock accuracy issues, prevent off-sales and improve on-shelf availability.
• Use client-generated media and brand materials to upskill store management and colleagues on new product development, launches and current brand priorities.
• Capture in-store data and photographic evidence using Trax software, feeding back insight on share of space, availability, promotional compliance and competitor activity.
• Represent Diageo professionally in-store, ensuring brand standards are delivered consistently across the territory.
• Train and support new starters on the role, technology, systems and field execution standards.
• Support the Regional Manager by covering other territories during holidays and absences when required.

Car Sales Executive at Autosales Subaru (2017-10 – 2018-04)

• Sole car sales executive for Subaru and used vehicle sales at the Kirriemuir dealership.
• Delivered a professional customer sales experience for new and existing customers.
• Managed customer data capture, follow-ups, enquiries and sales pipeline activity.
• Supported aftersales opportunities by arranging service bookings for new and existing customers.
• Built rapport with customers and represented the Subaru brand professionally throughout the sales process.

Retail Specialist at Service Innovation Group (2017-07 – 2017-10)

Accounts included Apple, American Express, Google and PayPoint.

• Delivered field execution across multiple client accounts and retail environments.
• Supported new product launches, point-of-sale implementation and in-store brand activity.
• Delivered train-the-trainer support to store colleagues and management teams.
• Adapted quickly to different client requirements, systems, products and retail priorities.

Territory Development Manager at CPM UK, on behalf of P&G (2010-04 – 2017-07)

Accounts covered: Tesco, Asda, Sainsbury's, Morrisons, Boots and Superdrug.

• Managed a territory across Angus, Tayside and Fife, representing P&G brands across grocery, pharmacy and health and beauty retailers.
• Analysed sales performance through client data systems to identify growth opportunities and build store-level action plans.
• Held regular performance reviews with store managers to discuss sales trends, upcoming initiatives and agreed focus areas.
• Influenced store managers and key contacts to secure actions that supported sales growth, promotional compliance and improved product visibility.
• Used sales data, sales aids and in-store insight to support commercial conversations and improve territory performance.
• Improved on-shelf availability through root-cause analysis, stock accuracy checks and preventative actions.
• Negotiated additional stock orders for incremental displays and improved availability where required.
• Recommended base sales increases using sales data, territory knowledge and store-level opportunities.
• Built trusted relationships across multiple retailers and adapted approach depending on store format, account priorities and customer profile.

Line Manager Nights at Tesco (2004-07 – 2010-04)

• Managed and supported night shift colleagues to deliver store replenishment and operational standards.
• Coached and trained team members to improve performance and role confidence.
• Coordinated nightly activity to support store targets, availability and customer service.
• Took responsibility for the team in the absence of the Night Manager.
• Handled customer queries and operational issues in a professional and effective manner.

Store Manager at Lidl (2000-01 – 2004-07)

• Managed day-to-day store operations including people management, merchandising, stock control, cash handling, health and safety and security procedures.
• Trained store colleagues and regional trainee managers.
• Took responsibility for store standards, operational delivery and team performance.

Section Manager at Tesco / Wm Low (1988-06 – 1999-12)

• Started as a general assistant after school and progressed through multiple departments into management roles.
• Gained broad supermarket retail experience across store operations, replenishment, people management and customer service.
• Held responsibility for night replenishment operations within Tesco Dundee Lochee.

Founder & Health Mindset Coach at BTSFitness.uk (Present)

Founded and operate an online health and fitness coaching business supporting men and women with mindset, nutrition, resistance training and accountability.

• Responsible for client communication, onboarding, coaching delivery, content creation and service development.
• Use behaviour change, accountability and coaching frameworks to help clients build confidence, improve consistency and create sustainable lifestyle change.
• Built strong communication, leadership, coaching and business development skills through direct client support and service delivery.

Higher in Technical Drawing – Forfar Academy O Grades in English, Arithmetic, Computing, Woodwork, Mathematics, Biology, History and Technical Drawing – Forfar Academy