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Simon Sadler

Simon Sadler

General Manager

Talent
IpswichMember since October 12, 2026
Multi-Site Gym ManagementTeam Leadership & DevelopmentSales and Membership GrowthBusiness Strategy & BudgetingClient Retention & EngagementStrength Training & PowerliftingGroup Class FacilitationOperational and Compliance Management
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Multi-Site Gym ManagementTeam Leadership & DevelopmentSales and Membership GrowthBusiness Strategy & BudgetingClient Retention & Engagement

About

Driven and accomplished fitness professional with over 10 years of experience in the health and fitness industry, currently working as a General Manager with PureGym for the last 2 years. Known for delivering results through strong leadership, operational excellence, and a passion for member experience. Seeking to continue advancing in high-impact roles where I can grow teams, drive business performance, and create inspiring fitness environments.

Experience

General Manager at PureGym Harwich (2025-07 – Present)

  • Lead full operational responsibility for the Harwich site, managing commercial performance, budgeting, and compliance.
  • Focused on team leadership and development to maintain strong staff culture and positive member engagement.
  • Consistently achieved and exceeded KPIs, including sales, retention, and member satisfaction.
  • Implemented performance-driven initiatives that improved member experience and overall operational standards.
  • Supported the growth of local community engagement and promotional activity to enhance brand reputation.
  • Instructed various Group Exercise classes and did all aspects of the PTFC job alongside my management duties.
  • Cleaned gym equipment and regular tidied and reset gym floor on each shift.

General Manager at PureGym Stowmarket (2025-02 – 2025-06)

  • Led full operational responsibility for the Stowmarket site, overseeing team performance, commercial targets, budgeting, and compliance.
  • Raised PureGym Stowmarket's NPS (Net Promoter Score) to one of the highest in the country by elevating member experience, staff culture, and operational standards.
  • Built and developed a high-performing team with a focus on accountability, development, and positivity.
  • Used performance and membership data to drive targeted campaigns, local outreach, and revenue growth.
  • Maintained industry-leading standards in health & safety, cleanliness, and gym operations.
  • Instructed classes and did inductions for new members.
  • Cleaned equipment and kept club standards high.

Assistant Manager at PureGym (2023 – 2025-02)

  • Managed daily gym operations, supporting commercial goals and team leadership.
  • Delivered high customer satisfaction while analysing performance data to boost engagement.
  • Led team appraisals, shift planning, and staff training.

Assistant Manager at Snap Fitness (2022 – 2023)

  • Improved club efficiency and led initiatives to increase member engagement.
  • Oversaw fitness class scheduling and assisted in staff recruitment and onboarding.
  • Helped drive local marketing strategies and in-club events.

Personal Trainer at The Gym Group (2020 – 2022)

  • Created customised training plans resulting in client transformation and retention.
  • Delivered group sessions including strength circuits and spin classes.
  • Maintained a 90%+ client retention rate through results-driven coaching.

Personal Trainer at David Lloyd (2018 – 2020)

  • Delivered high-end coaching with a focus on strength and conditioning.
  • Collaborated with club leadership to plan workshops and premium training events.

Personal Trainer & Gym Instructor at The Gym Ipswich (2015 – 2017)

  • Led inductions, taught safe use of gym equipment, and ran regular classes.
  • Provided tailored personal training for diverse member goals.

Customer Assistant at Tesco Express (2010 – 2015)

  • Maintained excellent customer service and operational efficiency.
  • Built early experience in communication, reliability, and time management.

Education

GCSEs in English (C), Maths (B), Science (B) – Copleston High School

NVQ Level 2 in Electrical Installations – Suffolk New College (2007)

Skills

General Manager

Reviews

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