Emmanuel Anim

Passionate Sales and Marketing Professional with + 10 years working experience with diverse cultures. Excels in developing and implementing effective strategies to drive revenue growth, increase market share, and enhance brand awareness. Possess a strong blend of sales acumen, marketing expertise, and leadership skills to achieve business objectives and meet customer needs.

Business development officer - Oriental Motors - Ghana

(2024-01 - 2026-04)

• Welcoming showroom visitors, identifying their transportation needs, and answering any questions regarding vehicle features, performance, and optional equipment.
• Facilitating test drives and thoroughly explaining how to operate vehicle technologies and safety systems.
• Discussing vehicle pricing, negotiating trade-in values for older cars, and outlining financing or leasing options.
• Actively following up with prospective buyers via phone calls, emails, or messaging platforms to maintain relationships and secure appointments.
• Preparing and finalizing sales agreements, ensuring all necessary financial and insurance paperwork is completed according to dealership policies.
• Staying up-to-date with new vehicle releases, competitor features, and current promotional offers.

Business Development officer - Worldwide logistics Movers - Ghana

(2020-01 - 2024-12)

• Responsible for initiating sales calls to prospective or current clients
• Prospect for leads and perform heavy cold-calling to build a pipeline of businesses
• Supervise accounts daily to retain existing relationships
• Responsible for price and service negotiation with customers and carriers
• Responsible for creating sales goals to aid in achieving targets
• Uphold rapport with clients and prospects
• Nurture new sales leads to secure business

Operations/sales manager - Nasec security services - Ghana

(2019-01 - 2020-09)

• Protecting a company's physical assets against theft or damage.
• Developing and enforcing security policies that can enhance the safety of employees and visitors.
• Designing emergency response procedures.

Business development officer - Posh clean Ghana - Ghana

(2017-01 - 2019-12)

• Proactively identifying and pursuing new commercial opportunities through networking, cold outreach and industry events
• Walking through of clients requirements and square footage
• Developing and pitching customized scopes of work, service plans and pricing proposals
• Closing sales and negotiating contract terms that meet company profitability targets
• Collaborating with operations teams to ensure smooth service on boarding and that the premises made are operationally feasible.
• Monitoring industry trends, competitor pricing and market demands to adjust the company's growth strategy
• Building long term trust with property managers, facility directors and corporate clients to ensure contract renewals

Quality assurance officer - Nestle Ghana limit - Ghana

(2016-01 - 2017-10)

Contract position

• Create and maintain quality assurance standards and processes to ensure consistent product and service quality.
• Perform regular audits to assess adherence to quality standards, regulations, and company procedures.
• Execute testing procedures to identify defects and ensure products meet customer expectations and performance requirements.
• Review data, analyze results, and prepare detailed reports on errors, issues, and quality metrics for management.
• Pinpoint potential issues in production and recommend corrective solutions to improve quality.
• Work with teams like development and production to implement changes and drive continuous improvement.
• Make sure all products, services, and processes comply with relevant industry regulations and standards.
• Assist in developing and delivering training to employees on quality assurance requirements and best practices.
• Keep accurate records of all quality assurance activities, findings.

Business development manager/operations - Medekirst construction and trade Ghana - Ghana

(2013-01 - 2016-11)

• Marketing the companies' services
• Identifying new project opportunities
• Building and maintaining client and stakeholder relationships
• Conducting market research and developing strategic plans for business growth
• Preparing bids and proposals as well as preparation of quotation
• Negotiating contracts, and ensuring that new projects align with the company's overall strategy and financial goals
• Develop and deliver presentations and pitches
• Coordinate with project management and marketing teams to develop and submit winning bids and proposals.
• Contribute to the development of business and marketing strategies to drive revenue growth
• Provide regular updates on business development activities and key indicators to senior management
• Negotiate and finalize sales contracts with clients.

Quality control manager - Fine-pack Ghana ltd - Ghana

(2011-01 - 2013-12)

• Check all materials specification before production starts
• Check whether it meets all the company requirements
• Update the method of production per specification
• Check of ISO Specification
• Run all samples after production
• Check all defect production for sorting
• Making sure it meets all the ISO specifications

Assistance Sales/ Operations officer - J A plant pool - Ghana

(2007-01 - 2011-12)

Contract staff position

• Oversee inbound and outbound logistics, optimizing warehouse and transportation processes for cost efficiency, and ensuring the timely delivery of heavy equipment and parts to customers across Ghana.
• Ensuring all operations are legally compliant with Ghanaian regulations. Liaising with relevant government agencies (e.g., Ghana Revenue Authority (GRA), Association of Ghana Industries (AGI)) and maintaining current permits and certifications.
• Planning inventory levels, overseeing warehouse efficiency, procuring necessary materials and resources cost-effectively, and managing supplier relationships.
• Identifying operational bottlenecks, recommending and implementing process improvements, and developing operational strategies to enhance efficiency and reduce costs.
• Managing and mentoring operational staff, fostering a high-performance culture, and ensuring compliance with safety regulations and company policies.
• Examining financial data to improve profitability, managing budgets and forecasts, and preparing regular operational reports and performance metrics (KPIs).

Sales and marketing executive - Caitec Motors - Ghana

(2004-01 - 2007-12)

• Develop and execute plans to hit targets, identify new opportunities, and analyze market trends.
• Recruit, hire, train, coach, and motivate sales representatives; conduct performance reviews and manage team dynamics.
• Set KPIs, monitor sales performance, manage budgets, and report results to senior management.
• Build key client relationships, negotiate contracts, and resolve escalated customer issues.
• Oversee the entire sales process, manage CRM, and collaborate with marketing and other departments for alignment.
• Analyze sales data, forecast sales, and use insights to refine strategies.

Business development officer - Barclays Bank - Ghana

(2003-07 - 2004-12)

Outsource staff position

• Generate new business, specifically targeting small to medium-sized enterprises (SMEs) for loans, deposits, and financial services.
• Build and maintain strong, high-quality relationships with new and existing clients to ensure customer loyalty and satisfaction.
• Collaborate with leadership to define goals and strategies.

Diploma - Marketing - Institute of Marketing Studies (2002-01 - 2003-12)

MBA - Plastics and Operations - Nims University online (2019-01 - 2019-12)

Certificate - Securities trading & investment advisory techniques - Ghana stock (2002-01 - 2002-12)

BSc - Mathematics and Computer Science - University of Ghana Legon (1996-01 - 2000-12)

A level - Presbyterian Boys Secondary Legon (1995-01 - 1996-12)

Ghana National college (1988-01 - 1994-12)