Bhagyashree Holani

With over six years of experience, my career has revolved around the art of brand building, the craft of effective marketing strategy development, and the seamless execution of campaigns. I am well-versed in managing high value portfolios, launching impactful marketing campaigns, and implementing strategic innovations.

My expertise lies in integrated marketing planning, brand management, and cross-functional team management.

Emami International (Oct 2022 - Present)

Sr.

Brand

Executive - Male Grooming, International Market

Demonstrated excellent management abilities at global operations level, resulting in market expansion, product innovation and enhanced brand presence. Handled marketing efforts for the South East Asia Market in Emami's Male Grooming business

Accomplishments

Played a key role in the management of the male grooming business in International Markets.

The male grooming business grew by 16% CAGR between FY 2022-23 and FY 2023-24 (YTD Oct). Built a strong innovation pipeline to transform the 'Fairness Forward' business into a 'Grooming Forward' business. Played a pivotal role in driving growth within South East Asia markets.

Achieved this through the careful optimization of investment allocation, the development of customized brand communication, the establishment of a strong digital presence across diverse markets, and foster innovations across male grooming brands

Overall experience : 6.5 years

Master’s in Marketing Management, 2022

University of Mumbai | Welingkar Institute of Management Development & Research

Bachelor’s in Mass Media – Advertising, 2017

University of Mumbai