Dhananjay Dhondge
Hospital Sales and Marketing Head
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About
Experienced healthcare sales and marketing leader with 20 years of expertise in hospital business development, revenue growth, and brand positioning. Proven ability to drive patient acquisition, corporate tie-ups, and strategic marketing initiatives that enhance hospital visibility and profitability. Skilled in digital marketing, referral network expansion, and team leadership, consistently exceeding sales targets and optimizing hospital operations.
Adept at building strong doctor engagements and implementing innovative marketing strategies to maximize hospital occupancy and revenue growth.
Willing to relocate: Anywhere
Experience
Sales and Marketing Head at Mahveer Hospital (2024-11 – Present)
As the Unit Sales and Marketing Head at Mahaveer Hospital, my key achievements include:
- Increasing occupancy to 36%
- Boosting Ref Pts Revenue upto ₹1.5 crore
- Strengthening brand visibility through strategic marketing campaigns
- Expanding referral networks and building strong doctor engagement
- Implementing digital marketing strategies to enhance patient reach
- Driving corporate tie-ups and partnerships for sustained revenue growth
- Improving patient experience through targeted service enhancements
- Leading a high-performing sales team to exceed targets and drive hospital growth
Unit Sales and Marketing Head at CARE CIIGMA Hospitals (2023-04 – 2024-11)
As Unit Sales and Marketing Head at CARE CIIGMA Hospitals, my key achievements include:
- Revenue Growth: Increased hospital revenue by 20% year-over-year
- Target Achievement: Achieved 121% of sales targets
- Successful Campaigns: Launched campaigns for Kidney Transplant, Cardiac Electrophysiology, and Joint Replacement, resulting in 25% growth compared to last year
- Team Performance: Led a high-performing team where 90% achieved their targets and earned incentives
- Patient Retention: Improved patient retention and satisfaction rates
- Strategic Partnerships: Established strategic partnerships with 59 single-specialty hospitals
Marketing Manager at Medicover Hospitals (2021-10 – 2023-04)
As Marketing Manager at Medicover Hospitals, I successfully scaled our newly launched hospital's net business from ₹1 crore to ₹8 crore within a year. I managed and optimized the ambulance network, achieving an average daily admission rate of 40 patients. Additionally, I played a key role in establishing the hospital as a major player in the Chatrapati Sambhajinagar market.
Marketing Head at Dr Nitin Lads Navjeevan IVF Pvt Ltd (2019-08 – 2021-11)
As Marketing Head of Dr. Nitin Lad's Navjeevan IVF Center, my key achievements include:
- Patient Growth: Significantly increased the number of new patients
- Revenue Growth: Achieved substantial revenue increases
- Successful Campaigns: Launched effective marketing campaigns that boosted inquiries and appointments
- Digital Marketing: Enhanced online engagement through targeted digital strategies
- Patient Retention: Improved patient retention rates through excellent service
- Brand Awareness: Raised brand visibility and trust in the community
- Strategic Partnerships: Established partnerships with healthcare providers to increase referrals
Marketing Head at Progenesis Fertility IVF Center (2017-05 – 2019-08)
Looking after IVF centers Marketing entire Vidharbh & Marathwada region of Maharshtra. Heading a team of 17 colleagues including marketing, branding, out reach camp. IVF centers launches Mumbai, Pune.
Business Head at Demiurge Medisciences Pvt Ltd (2012-04 – 2017-05)
As a systematic and result oriented professional as a Business Head, with all related business acumen & established records of performance oriented team building/developing, Mangaing a team of 65 colleagues
Zonal Sales Manager at Avishai Lifesciences Pvt Ltd (2011-02 – 2012-02)
First second line managerial responsibility ensure launching Maharashtra, Goa, Gujrat handling team 54 field force. During this responsibility ensure great company launch when I left companies annual sale was 10.5Cr
Area Manager at VHB lifesciences Ltd (2007-01 – 2010-12)
First Frontline manager posting, delivered 150% growth with team of 5
Medical Representative at Indoco Remedies ltd (2003-08 – 2007-12)
Education
Diploma In Pharmacy in Pharmacy – Kamala Nehru Pharmacy college (2001-04 – 2003-04)
