Divya Chinemai

Brand & Digital Strategist with 7 years’ experience across 30+ brands in entertainment, e-commerce, real estate, F&B and education. Led the digital vertical at ACTC Studio, shaping brand strategy, managing cross-functional teams and planning campaigns for 35+ live events, including concerts and movie pre-release launches. Strong in client management, growth planning and AI-assisted content workflows.

Vertical Head – Digital at ACTC Studio Pvt. Ltd. (ACTC Events & Activations) (2025-04 – 2026-08)

• Set digital and brand strategy for 30+ brands across entertainment, e-commerce, real estate, F&B and education
• Led marketing and curation for 35+ live events, including concerts and movie pre-release campaigns
• Built, mentored and managed a cross-functional team across design, content and paid media
• Owned revenue planning, ticketing strategy and pricing direction
• Pitched growth strategies and closed high-value clients
• Directed brand building from ideation to website launch
• Integrated digital promotions with on-ground event execution

Digital Marketing Head at ACTC Studio Pvt. Ltd. (ACTC Events & Activations) (2023-04 – 2025-04)

• Led multi-channel strategy across social, paid, influencer and offline platforms for D2C and B2B clients
• Oversaw campaign delivery: briefs, budgets, creative direction and reviews
• Set up KPI-based reporting and client reviews that strengthened client retention

Social Media Manager at ACTC Studio Pvt. Ltd. (ACTC Events & Activations) (2020-12 – 2023-02)

• Developed content strategy and supervised creative execution across industries
• Managed social and paid campaigns, plus microsite and website marketing

Social Media Specialist at Bleap Digital Marketing Agency (2019-08 – 2020-09)

• Managed social campaigns for healthcare, FMCG and e-commerce brands
• Built e-commerce listings to improve product visibility and conversions

Graphic Designer at Fisto Sports Pvt. Ltd. (2019 – 2019)

• 3 months

Graphic Designer Intern at Stoppress Communications (2019 – 2019)

• 3 months

Sub-Editor Intern at The New Indian Express (2018 – 2018)

• 3 months

Master of Communication – M.O.P. Vaishnav College (2017 – 2019)

Bachelor of Visual Communication – S.D.N.B. Vaishnav College (2014 – 2017)