Margub Alam

I am a Web Analytics and Tracking Specialist with 10+ years of experience helping businesses measure user behavior, marketing performance, and conversions accurately. I specialize in Google Analytics 4, Google Tag Manager, Conversion Tracking, Server-Side Tracking, Meta Pixel, TikTok Pixel, Google Ads tracking, and data layer implementation. I work with eCommerce and lead generation businesses to set up clean, reliable tracking so they can make better marketing decisions and improve ROI.

I also create dashboards, audit analytics setups, fix tracking issues, and help businesses understand where their sales and leads are really coming from.

I am a Web Analytics and Tracking Specialist with over 13+ years of experience helping businesses set up accurate, reliable, and actionable tracking systems. I specialize in Google Analytics 4, Google Tag Manager, Google Ads Conversion Tracking, Meta Pixel, TikTok Pixel, server-side tracking, and data layer implementation. I work with eCommerce, lead generation, and service-based businesses to improve attribution, measure user behavior, and optimize marketing performance.

My experience includes tracking audits, fixing broken analytics setups, implementing custom events, configuring conversion APIs, creating dashboards, and ensuring marketing data is trustworthy for decision-making and growth.

I have an educational background that supports my work in analytics, digital marketing, and technology. Along with my formal education, I have continuously developed my expertise through hands-on work in Google Analytics, Google Tag Manager, conversion tracking, reporting, and marketing data analysis. My learning has been strongly shaped by real-world implementation across websites, eCommerce platforms, and advertising systems.