Mayur Kole

Dynamic Marketing Manager with 9+ years of experience leading real estate marketing, performance campaigns, and brand strategy. Proven ability to build and guide high performing teams, spearhead sales and marketing initiatives, and drive large-scale lead generation and brand growth. Experienced in strategic planning, event execution, CRM-led campaigns, vendor management, and budget oversight, consistently delivering measurable business outcomes.

Digital Marketing Manager at Esbee Realty (2024-12 – 2026-05)

• Agency Coordination: Led seamless coordination with multiple agencies to ensure timely and accurate execution of all marketing initiatives
• Integrated Event & Campaign Execution: Led end-to-end execution of influencer campaigns, testimonial shoots, channel partner meets, project launches, residential project hoarding campaigns, and radio advertising campaigns.
• ATL, BTL & On-Ground Marketing: Planned and executed comprehensive ATL and BTL marketing activities, including print, outdoor, radio, activations, mall activities, and on-ground promotions to drive brand visibility and walk-ins.
• Event Management: Led complete planning and execution of testimonial shoots, influencer campaigns, channel partner meets, CREDAI events, NoBroker Property Expo participation, and multiple project launches.
• Software & CRM Tools: Utilized diverse CRM platforms, IVR systems, and WhatsApp tools to streamline communication and marketing workflows.
• Vendor Management: Built and maintained strong relationships with vendors to ensure reliability and quality of services.
• CRM Implementation: Set up and optimized CRM systems from the ground up, improving lead management and boosting lead generation efficiency.
• Strategic Planning & Budgeting: Developed marketing strategies and managed budgets for effective resource allocation.
• Digital Marketing Oversight: Supervised digital marketing initiatives to enhance engagement and online visibility
• Physical Marketing Execution: Supported planning and execution of all on ground marketing activities
• Sales Alignment: Collaborated with sales and presales teams to align marketing plans with market insights and business priorities.
• Financial Tracking: Handled accounting and tracking of marketing expenses with accuracy.
• Brand Development: Supported brand-building efforts to maintain consistent and strong brand representation.
• Reporting & Lead Generation: Prepared marketing reports and actively contributed to continuous lead generation efforts.
• Influencer & Video Marketing: Coordinated influencer partnerships and managed testimonial and product video shoots.
• Architectural Visualization: Created renderings, walkthroughs, and floor plans to support project communication.
• Marketing Collateral Design & Production: Designed brochures, banners, presenters, stationery, and coffee table books.
• Team Support: Monitored daily team operations and guided team members for improved performance.

Marketing Manager at Riseonic Estate (2021-01 – 2024-12)

• Handled digital marketing for residential & commercial projects across West Pune, including multiple mandate projects.
• Executed performance-driven Google & Meta lead generation campaigns with optimized CPL and strong conversion outcomes.

Marketing Manager at Cura Property Services India (2017-01 – 2020-12)

• Handled SEO tasks, including keyword planning, on-page optimization, and local SEO, improving organic reach and project visibility.
• Prepared weekly performance reports, analytics, and insights to optimize campaign strategy and budget allocation.
• Managed digital marketing activities for multiple residential and commercial project