Prabin kumar Jha

Senior education marketing and institutional growth leader with 20+ years of experience across institutional marketing, branding-led outreach, digital acquisition, admissions/enrollment, PR & communications and stakeholder engagement for private and deemed universities. Combines brand-building with commercial discipline—translating institutional propositions into market-facing communication, strengthening digital demand generation, building regional acquisition channels and connecting marketing activity with enrollment outcomes.

Head – Admissions & Enrolment | Regional Growth | Digital Acquisition | School & Counsellor Outreach | International Recruitment at Accurate Group of Institutions, Greater Noida (2025-10 – Present)

An Autonomous Institution, AKTU

• Partnered with Admissions leadership to drive 28% overall enrolment growth across UG and PG programs through integrated outreach and digital acquisition.
• Designed region-wise growth strategies across North, East, Central and North-East markets, aligning market outreach with program intake priorities.
• Connected digital acquisition, institutional communication, CRM follow-up and counsellor conversion activity to strengthen the student acquisition funnel.
• Supported communication of key institutional differentiators, including autonomous status and AI-enabled campus positioning.

Deputy General Manager – Admissions Support, Outreach & Strategic Growth at Mody University of Science & Technology, Rajasthan (2019-12 – 2025-09)

• Partnered with leadership on integrated marketing, outreach and enrollment strategy, contributing to 32% overall enrolment growth and 30–40% YoY growth across priority regions.
• Built and scaled school, counsellor and education-partner networks, onboarding 200+ feeder institutions and partners.
• Strengthened digital admissions funnel and CRM-led counselling workflows, improving lead-to-enrolment conversion by 22%.
• Supported 4,500+ annual applications through structured lead allocation, nurturing and follow-up mechanisms.
• Coordinated open days, campus visits, webinars and parent counselling, improving offer-to-join ratio by 18%.
• Standardised admissions communication, documentation and onboarding SOPs, supporting 100% compliance.

General Manager – Admissions Branding, Outreach & International Recruitment at Brainware University, Kolkata (2018 – 2019)

• Combined admissions branding, outreach and international recruitment to strengthen institutional visibility and demand; contributed to 32% improvement in enrolment visibility and demand.
• Expanded international admissions pipeline across Nepal, Bangladesh and Myanmar, resulting in 50% growth in international student enrolments.
• Strengthened school, agent and counsellor engagement programs, generating 1,200+ qualified admission leads annually.
• Developed structured pitch decks, FAQs and program narratives for counsellors, improving conversion efficiency by 15%.
• Led participation in education fairs and regional seminars across East and North-East India.

Director – Admissions Strategy, Outreach & Communications at MM Institute of Medical Sciences & MM Deemed University, Ambala (2011 – 2018)

• Headed end-to-end admissions growth strategy across medical, paramedical, engineering and management programs, with responsibility spanning outreach and communications.
• Managed 4,200+ annual intakes across multiple faculties and built school, coaching-institute and hospital-linked outreach channels.
• Contributed to sustained 25% YoY enrolment growth and improved seat-fill rate to 95%+ through data-driven admissions reviews.
• Advised the Vice-Chancellor and Board on admissions forecasting, pricing and intake mix.

Senior Area Manager – Admissions & Outreach at ICFAI University, Kolkata (2004 – 2011)

• Led regional admissions operations and outreach across Eastern India, achieving 120–130% of enrolment targets across multiple academic cycles.
• Built relationships with schools, parents, counsellors and industry partners and represented the university at 50+ education fairs, seminars and career counselling events annually.
• Mentored admissions executives and counsellors, improving team productivity by 20%.

PGDM in Marketing – NIBM (2000 – 2002)

B.Sc. in Chemistry – Mahavir College, Gaya (1996 – 1999)