Rutuja Joshi
Admission & Marketing Professional | 5+ Years in Education & Enrollment
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About
Results-driven Admission & Marketing Executive with 5+ years driving student enrollment, institutional growth, and brand visibility across K-12 and higher education. Expert in lead conversion, CRM management, and multi-channel campaigns with a consistent record of exceeding admission targets.
Experience
Admin & Marketing Executive - Empros International School, Chinchwad - Chinchwad
(2023-05)
- Lead end-to-end admissions for school and college divisions, consistently meeting enrollment targets each academic cycle
- Plan and execute institutional events, digital campaigns, and PR initiatives to drive brand visibility and inquiry volume
- Coordinate HR operations including recruitment, onboarding documentation, and staff engagement activities
Sales & Marketing Executive - Mecose Global
(2022-05 - 2023-05)
- Expanded distributor and outlet network, increasing market reach and supporting consistent revenue growth
- Conducted competitor and market analysis to refine product positioning and gather actionable customer feedback
- Maintained quality and packaging standards while supporting staff coordination and performance tracking
Counsellor & School Coordinator - Ritzy International School
(2018-01 - 2020-03)
This is my Own School
- Managed admissions pipeline and daily school operations, strengthening parent and stakeholder relationships
- Planned and executed promotional campaigns that improved inquiry-to-enrollment conversion rates
- Handled staff coordination, attendance management, and key administrative functions
Operations Executive - Tirumala Edible Oils & Foods
(2017-06 - 2017-12)
- Drove marketing operations including competitor analysis, branding, and revenue target monitoring at Tirumala Edible Oils & Foods
Counselling & Marketing Executive - Empros International School
(2015-10 - 2017-05)
- Managed admission enquiries, CRM database maintenance, and direct marketing campaigns at Empros International School
Event & Marketing Executive - Sakal Media Group & Lokmat Media Group
(2011 - 2014)
- Delivered large-scale membership events for Sakal Media Group & Lokmat Media Group, managing logistics, budgets, and revenue reporting
Marketing Executive - Panasonic India Pvt. Ltd.
(2009-08 - 2011-08)
- Supported marketing and product operations at Panasonic India Pvt. Ltd., handling documentation and employee coordination
Education
MBA - Human Resources Management - D.Y. Patil University, Pune (2024)
Bachelor of Arts - English - Shivaji University, Kolhapur (2010 - 2010)
