Rachel Morales Hernández

Communications and media professional with experience spanning strategic communications, digital content, journalism, television, editorial coordination, institutional communications, and higher education. Currently leading communications at Northern Jaguar Project, a conservation organization, with responsibility for strategy, social media, website, newsletters, and donor communications for a base of 3,000+ donors. Previous experience includes national television, international media, university teaching, and communications coordination.

Head of Media Communications at Northern Jaguar Project (2026-09 – Present)

• Designed and implemented the organization's communications strategy and editorial calendar.
• Manage Facebook in English and Spanish and Instagram in English, including copywriting, design, publishing, and performance analysis.
• Update and edit the bilingual website and create web and newsletter content.
• Manage email communications for a donor base of more than 3,000 people through Network for Good.
• Support the Executive Director and Deputy Director with communications documents, deadline tracking, exhibitions, festivals, and other organizational activities.
• Coordinate communications needs across the team using Google Workspace.

Journalist, TV Host & Scriptwriter at Canal Caribe – Cuban Television News System (2017 – 2026-08)

• Journalist, TV host, and scriptwriter for a national news channel.
• Regular host of Mundo Económico, El Mundo Ahora, and Buenos Días; substitute host for El Mundo en Siete Días and other news and live special programming.
• On-camera reporter and interviewer for live and recorded programming.
• Write full scripts and coordinate with camera, editing, and production teams.
• Work under pressure and daily deadlines in a fast-paced newsroom environment.
• Honorable mention in the news-program category of the 2019 26 de Julio National Journalism Contest.

Assistant Professor of Journalism at Faculty of Communication, University of Havana (2019 – 2026-08)

• Assistant Professor of Journalism specializing in audiovisual production.
• Taught a course on television, technology, and audiovisual content production to approximately 40 students.
• Led the third-year teaching group; supervised theses and served as thesis examiner/opponent.
• Taught image and sound capture/processing technologies and their application to radio and television content production.

Journalist, TV Host & Scriptwriter at Cubavisión Internacional (2021 – 2026-08)

• Host and scriptwriter for En Buen cubano, a program of Cubavisión Internacional.

Journalist | Coordinator, "Mirta Aguirre" Gender Chair at José Martí International Institute of Journalism (2023 – 2026-08)

• Coordinated the "Mirta Aguirre" Gender Chair.
• Organized postgraduate courses, workshops, diploma programs, and talks on gender, communication, and gender-based violence.
• Coordinated content to integrate a gender perspective into journalism courses.

Multimedia Journalist | Community Manager at teleSUR (2019 – 2020)

• Multimedia journalist in the web newsroom serving an international, primarily Latin American, audience.

Journalist at Con/Texto Magazine (2020 – 2020)

• Journalist for a digital publication.

Journalist | Community Manager at Havana Creative Photography School (2019 – 2019)

• Managed social media and developed social media strategies to attract new students.

Bachelor's Degree in Journalism – University of Havana (2019)

Doctoral course in Introduction to Population Studies – Center for Demographic Studies, University of Havana (2023 – 2023)

Postgraduate Certificate in Gender and Communication – José Martí International Institute of Journalism (2023 – 2023)

Postgraduate Certificate in Higher Education Didactics – Faculty of Communication, University of Havana (2023 – 2023)

Workshop in Inclusive Audiovisual Scriptwriting – José Martí International Institute of Journalism (2022 – 2022)

Workshop in Broadcast Announcer Training – Radio and Television Studies Centers (2022 – 2022)