Aleena Aquino

Regional Sales Coordinator with experience in retail sales operations, store coordination, customer service, and business administration. Skilled in sales monitoring, reporting, store compliance, stakeholder coordination, and operational problem-solving. Strong communicator with proven ability to manage multiple priorities, build professional relationships, and support sales growth and efficient day-to-day operations.

Regional Sales Coordinator at Central Affirmative Co., Inc. (2025-09 – Present)

• Coordinate and monitor sales operations and performance across assigned retail stores within the Central Luzon area.
• Conduct regular store visits and ocular inspections to assess sales performance, merchandising, inventory, store compliance, and overall operational conditions.
• Monitor daily sales against targets and prepare sales updates, reports, and performance summaries for management.
• Coordinate with Sales Coordinators, Store Personnel, Retailers, Mall Administration, Contractors, and other stakeholders to ensure smooth store operations.
• Assist in managing store openings, ingress activities, product deliveries, displays, fixtures, equipment, and other operational requirements.
• Ensure proper implementation of company promotions, merchandising standards, pricing, and other sales initiatives across assigned accounts.
• Identify operational concerns and coordinate appropriate corrective actions, including maintenance, repairs, replacements, and other store requirements.
• Prepare and submit incident reports, delivery reports, ocular reports, sales updates, and other necessary documentation.
• Support and coordinate support-selling activities during store openings, promotions, and other sales events.
• Maintain effective relationships with retailers and mall management while addressing concerns and ensuring timely resolution of operational issues.
• Monitor compliance with company policies and store requirements to maintain proper brand presentation and operational standards.

Counter Service Professional / Cashier at SM Cabanatuan City Department Store (2025-03 – 2025-08-16)

• Handling transactions, Cash management, and Excellent customer service
• Accurately handled an average of 120 customer transactions daily, maintaining 99% accuracy by manually tallying and scanning items to prevent errors.
• Resolved customer inquiries and concerns with a satisfaction rate of 99%, contributing to improved customer retention and positive shopping experiences.
• Clearly explained the benefits of using a SMAC card, such as earning reward points and receiving exclusive discounts.
• Ensured easy retrieval and proper filing of records, supporting transparency and smooth day-to-day operations.
• Proactively memorized ongoing store promotions to confidently and accurately offer them to customers at the counter.
• Accurately logged relevant entries on the log-in sheet, ensuring every document declared is tracked and accounted for.

Business Owner & Co-Founder at Chippie's Delightful Delicacies (2024-01 – 2024-05)

• Spearheading Operations, Finances, and Customer Success
• Oversaw all aspects of business operations, ensuring consistent product quality and achieving a 95% customer satisfaction rate through regular quality checks and feedback implementation.
• Managed financial records and implemented sound accounting practices, resulting in a 14.29% increase in profit.
• Cultivated exceptional customer relationships, achieving a 100% repeat customer rate and garnering positive feedback.

On-The-Job Trainee at Cabanatuan City Water District (2024-01 – 2024-05)

• Demonstrated responsibility and initiative within a collaborative team environment.
• Delivered exceptional assistance, achieving a 97% performance rating during the training period.
• Improved departmental efficiency by supporting day-to-day operations and maintaining 100% inventory accuracy.
• Collaborated effectively with teams to enhance workplace productivity and understanding of processes.
• Designed and implemented improvements in material handling, resulting in streamlined workflows

Bachelor of Business Administration in Business Economics – Nueva Ecija University of Science and Technology