
Corrine Hufana
Marketing & Business Development Professional
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About
Marketing and business development professional with experience in digital outreach, email marketing, lead generation, customer engagement, and campaign support. Skilled in developing targeted outreach, managing email campaigns, researching prospects, creating personalized communications, and using data and CRM tools to support growth. Experienced in promoting marketing and advertising services, introducing marketing solutions, and collaborating with teams to generate new business opportunities.
Experience
BDR / CSR / Lead Generation at Fiverr (2024-10 – Present)
- Support customer service and business development activities for businesses, with a focus on prospect engagement and new business opportunities.
- Conduct cold calling, personalized email outreach, and LinkedIn outreach to connect with prospective clients.
- Use Instantly to set up and manage email marketing and cold email campaigns, including prospect targeting, sequencing, and outreach management.
Virtual Assistant at VCM Media (2023-08 – 2024-05)
- Prospected businesses across multiple niches through social media and other digital outreach channels to promote marketing and advertising services.
- Created and managed targeted email marketing and cold outreach campaigns using Instantly.
- Supported personalized email outreach and follow-ups to generate and nurture potential business opportunities.
Business Development Representative at Acadium (2022-12 – 2024-09)
- Managed lead generation, email marketing, cold email, and LinkedIn outreach to identify and engage potential business clients.
- Promoted Acadium's marketing apprenticeship platform, qualified prospects, and generated opportunities for the sales team.
- Used targeted messaging and follow-up to build engagement with prospective clients and support pipeline growth.
Business Development Representative at OnPlan (2019-05 – 2023-08)
- Supported the CEO with lead generation, email marketing, cold outreach, and outbound prospecting.
- Managed CRM records and supported sales documentation, follow-ups, and prospect communication.
- Helped maintain organized prospect data and outreach activity to support business development initiatives.
Business Development / Account Development Representative at Go1 (2017-10 – 2019-02)
- Engaged potential customers to understand their needs and identify how Go1's solutions could support them.
- Managed email marketing and cold email outreach campaigns to introduce solutions and generate new business opportunities.
- Conducted personalized outreach and follow-ups to nurture prospects and initiate conversations with decision-makers.
Sales Development Representative at SellDever (2016-06 – 2017-10)
- Led and trained employees in prospect outreach and business development activities.
- Engaged stakeholders to identify training needs and opportunities to improve efficiency, reduce training costs and time, and increase staff productivity.
- Conducted email marketing, cold outreach, and personalized follow-ups to generate interest and support lead generation.
Education
Bachelor of Science in Information Technology – Lorma Colleges (2012)

