Eds Perado
Results-driven Sales and Business Development Professional
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About
Results-driven Sales and Business Development Professional with over 20 years of experience in B2B lead generation, SaaS promotion, appointment setting, outbound sales, and debt recovery across the US, UK, and Australian markets. Proven ability to identify qualified prospects, engage key decision-makers, and generate high-quality sales opportunities for cloud software, financial platforms, and technology solutions. Recognized for strong communication skills, consultative selling, and consistent performance in high-volume sales environments.
Experience
Business Development Representative - ComVext - Ortigas, Pasig City
(2022-11 - 2026-04)
Campaign concluded due to restructuring of sales operations.
- Conducted outbound B2B prospecting for Sage Intacct, a cloud-based financial management platform.
- Identified qualified prospects by assessing business needs, financial challenges, and decision-makers.
- Scheduled appointments for product demonstrations and consultations with sales executives.
- Educated CFOs, Finance Managers, and IT Heads on improving financial visibility and reporting using cloud solutions.
- Maintained accurate CRM records and supported the sales pipeline.
Outbound SaaS Lead Generation Specialist - MVZ Results Inc. - Ortigas, Pasig City
(2019-05 - 2022-10)
Company reduced offshore operations due to changes in client contracts.
- Conducted outbound prospecting to IT professionals across the US, UK, and Australia.
- Promoted leading SaaS platforms including Cisco WebEx, Slack, Google Workspace, Dropbox, and Salesforce.
- Qualified decision-makers and invited them to product demos and webinars.
- Performed follow-ups via email and phone to improve engagement and attendance.
- Updated CRM systems with lead status, notes, and engagement outcomes.
Debt Collection Specialist - Life Data System Inc. - Ortigas, Pasig City
(2016-04 - 2019-04)
Returned to sales and lead generation to pursue long-term career growth.
- Managed delinquent US-based accounts through negotiation calls.
- Arranged payment plans and settlements while complying with US debt collection regulations.
- Handled objections professionally while maintaining positive client relationships.
- Maintained accurate account documentation and call records.
Appointment Setter – Solar Campaign - Q-Contact Solutions - Ortigas Extension, Pasig City
(2014-03 - 2016-03)
Campaign ended due to changes in client strategy.
- Conducted outbound calls to US homeowners and businesses.
- Educated prospects about solar energy benefits, cost savings, and government incentives.
- Qualified prospects and scheduled solar consultations and site inspections.
- Recorded lead information and managed follow-up schedules.
Sales Representative - Xternal Revenue - Ortigas, Pasig City
(2008-12 - 2014-02)
Pursued career growth in B2B sales and appointment setting.
- Sold health and wellness products to US customers through outbound sales calls.
- Processed orders, handled payments, and coordinated shipments via UPS.
- Conducted upselling and retention calls to maximize revenue.
- Maintained high levels of customer satisfaction and repeat business.
Outbound Sales Specialist - I-Link Contact Center - Ortigas, Pasig City
(2004-06 - 2008-11)
Offered better career opportunities in higher-level sales roles.
- Promoted travel incentives and vacation packages through outbound calls.
- Confirmed bookings and documented customer responses.
- Followed scripts and compliance guidelines to improve conversion rates.
Education
Caxton College of Technology (2004-04)
