Rana Israr

LEAD GENERATION SPECIALIST

Talent

Karāchi, SindhMember since July 11, 2026

Lead GenerationB2B & B2C prospectingCold outreachEmail campaignsLinkedIn outreachLinkedIn Sales NavigatorApollo.ioHunter.ioSnov.ioZoomInfoLushaHubSpotPipedriveZoho CRMPipeline managementContact trackingPythonSQLExcelLead list buildingData cleaningSegmentationCold email copywritingFollow-up sequencesA/B testing campaignsMarket researchICP buildingCompetitor analysisNiche targetingUpwork

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Lead GenerationB2B & B2C prospectingCold outreachEmail campaignsLinkedIn outreach

About

Results-oriented Lead Generation Specialist with proven experience delivering B2B and B2C pipeline growth for multiple clients via Upwork. Skilled in identifying, qualifying, and nurturing high-value prospects using LinkedIn Sales Navigator, Apollo.io, Hunter.io, and CRM platforms. Adept at crafting targeted outreach campaigns, building verified contact lists, and driving measurable conversion improvements.

Strong analytical foundation in Data Science enables data-driven segmentation and campaign optimization that consistently exceeds client expectations.

Experience

Freelance Lead Generation Specialist - Upwork — Multiple Clients

(2024-01)

Delivered end-to-end lead generation services for clients across SaaS, e-commerce, real estate, and digital marketing sectors, maintaining consistently high client satisfaction ratings on Upwork.

Built targeted prospect lists of 500 to 2,000+ verified contacts per project using LinkedIn Sales Navigator, Apollo.io, and Hunter.io — ensuring 95%+ email deliverability on all deliverables.
Crafted and executed personalized cold email outreach sequences and LinkedIn connection campaigns, achieving average open rates of 35 to 45% and reply rates of 8 to 12%.
Developed Ideal Customer Profiles (ICPs) and buyer personas for each client, enabling precise audience segmentation and higher-quality lead qualification that shortened client sales cycles.
Managed and updated CRM pipelines (HubSpot, Pipedrive) with lead status, follow-up notes, and conversion tracking, reducing client manual reporting time by 30%.
Conducted market and competitor research to identify untapped prospect segments, expanding client lead pools by an average of 25% per engagement.
Collaborated directly with clients to align outreach messaging with their brand voice, resulting in improved response rates and stronger prospect relationships.
Handled full project lifecycle on Upwork — from proposal writing and scope definition through delivery, revision, and client reporting — ensuring timely and accurate completion.