Zafar Hashmi
Area Sales Manager — Oil Marketing & Downstream Distribution
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About
Result-driven Area Sales Manager with 20+ years of progressive experience across the oil marketing and industrial lubricants sector, including 14+ years directly in the Area Sales Manager role, driving retail fuel network growth, distribution and bulk sales across multi-district territories in Punjab. Proven record of expanding retail site networks, strengthening dealer and supply-chain relationships, and building high-performing sales teams. Seeking to bring hands-on territory management, business development and team leadership expertise to an Area Sales Manager role with a leading Oil Marketing Company (OMC).
Experience
Area Sales Manager at The Fuelers (Pvt.) Ltd. (2018-01 – Present)
- Lead business development and customer base growth across a multi-district territory covering Nankana Sahib, Hafizabad, Gujranwala, Sialkot, Narowal and Faisalabad.
- Drive profitable sales results through the regional sales team via motivation, coaching, and structured skills and product-knowledge development.
- Monitor team performance through a formal system of sales reports and cyclical sales review meetings.
- Coordinate with the Supply Group to ensure efficient, uninterrupted product availability across all district markets.
- Manage new site development and retail expansion across Machike, Ghatti and Chak Purana depots, alongside bulk sales growth in Machike and Sahiwal.
- Own end-to-end documentation for sales operations and development projects across the territory.
Sales Officer at Askar Oil Services (Pvt.) Ltd. (2012-01 – 2018-12)
- Managed sales operations for a network of 108 retail fuel stations across Machike and Ghatti depots.
- Delivered new-site development, growing the retail network by 70–80 new sites within the assigned territory.
- Supported the company's operational scale-up as part of its established Oil Marketing License field sales team.
Area Sales Manager at Sadaat Corporation (2008-01 – 2012-12)
- Managed regional sales of industrial lubricants and greases across heavy-industry sectors including cement, sugar, oil & gas, textile, glass, ceramics and poultry feed.
- Built and maintained key accounts within a 35+ year established industrial marketing organization.
Sales Officer at HB & Co. (2004-01 – 2008-12)
- Sold textile machinery, beverage machinery and industrial materials to heavy-industry clients including textile, beverage, ceramics and pipe manufacturers.
Purchase Officer at MSC Textile (2003-01 – 2004-12)
- Managed company-wide procurement demand, local market purchasing, vendor coordination, GRN processing and purchase order issuance per approved rates.
Education
MBA in Marketing – Punjab University
BA in Education & Journalism (Major), Statistics (Optional) – Punjab University
F.A. (Arts) in Arts