Monika Kobiałka

Product and commercial professional with nearly 20 years of experience across medical technology and B2B markets. Currently responsible for computed tomography and advanced post-processing solutions across the commercial lifecycle - from customer needs analysis and solution configuration to product positioning, pricing decisions, proposals and implementation support. Experienced in translating complex technologies into clear customer value, coordinating product introductions and working with international manufacturer teams.

Strong background in healthcare procurement, B2B sales and contract negotiations.

Technical Product Manager - Computed Tomography & Post-Processing at TMS Sp. z o.o. | Canon Medical Systems Solutions (2021-04 – Present)

• Manage the CT and advanced visualization portfolio from a commercial and technical perspective, contributing to product positioning and market development in Poland.
• Translate clinical, technical and operational customer requirements into tailored system configurations and solution proposals, including additional options and accessories.
• Contribute to commercial and pricing decisions for complex medical technology projects through cost analysis, proposal development, technical response strategy and tender positioning.
• Evaluate Siemens, GE and Philips solutions and translate competitive intelligence into differentiated product positioning and practical sales arguments.
• Coordinate product introduction activities by evaluating new technologies, defining value propositions, preparing launch and sales materials, and training commercial teams.
• Deliver customer-facing presentations, workshops and product demonstrations, including presentations at national radiology congresses and industry events.
• Provide product expertise throughout the pre-sales and sales process, including customer meetings, technical negotiations, tender clarifications and implementation preparation.
• Collaborate directly with international manufacturer teams and coordinate Sales, Applications, Service, Marketing and external partners across the commercial lifecycle.

Tender Specialist at TMS Sp. z o.o. | Canon Medical Systems Solutions (2015-06 – 2021-03)

• Managed end-to-end public procurement processes for medical technology, from opportunity assessment and analysis of tender documentation, Terms of Reference and technical specifications through compliant bid submission and post-award follow-up.
• Reviewed complex technical specifications, participation criteria, contracts and formal requirements; coordinated inputs and documentation across internal departments.
• Supported tender strategy, prepared formal clarifications and appeals, negotiated contract terms and represented the company before the National Appeal Chamber (KIO).
• Monitored procurement outcomes and market activity, providing management and commercial teams with structured reporting and actionable insights.

Sales Manager at Sanmargar Team Sp. z o.o. (2014-11 – 2015-05)

• Managed the full sales cycle for proprietary software solutions, including RFQ analysis, solution proposals, customer meetings, presentations and commercial negotiations.
• Built strong working knowledge of the product portfolio and licensing models and represented the company at industry conferences.

Sales Account Manager at Outpost24 Poland Sp. z o.o. (2012-09 – 2014-10)

• Owned B2B sales cycles for cybersecurity solutions, from lead development and needs analysis to technical configuration, executive presentations and contract closure.
• Monitored market developments, customer needs and competitive activity, managed account-team activities and supported new business development.

Account Manager at ISCG (2011-04 – 2011-12)

• Managed customer needs analysis, RFQ review, solution proposals, sales meetings and presentations for technology and Microsoft licensing solutions.

Account Manager at Wola Info S.A. / Devoteam (2008-12 – 2011-03)

• Managed complex technology sales opportunities, forecasts, bids, customer communication, executive presentations and contract negotiations.

Assistant, TELCO Sector at Wola Info S.A. / Devoteam (2007-11 – 2008-11)

Secretary at Wola Info S.A. / Devoteam (2006-10 – 2007-10)

Postgraduate Diploma in IT Project Management – Kozminski University (2022 – 2023)

Bachelor's Degree in European Studies, specialization in Management of a European Company – Kozminski University (2012 – 2014)