Senior HR Manager – Director Level & DPO - Bonjour Bakery Asia Co., Ltd - Bangkok, Thailand
(2025-06)
A parent company under Dusit Foods, operating an integrated bakery business across Asia. Oversees brands such as Bonjour Thailand (retail), Port Royal (manufacturing), BakeIP (IP licensing), and Baujour Vietnam (international franchise). Focused on expanding high-quality, accessible bakery offerings in the region.
- Define and execute enterprise HR strategy aligned with growth, scalability, and IPO roadmap
- Serve as strategic advisor to executive leadership on organizational design and workforce architecture
- Lead transformation initiatives supporting expansion and operational maturity
- Align people strategy with financial, operational, and investor objectives
- Lead HR preparation for IPO across governance, compliance, and audit readiness
- Establish HR internal control frameworks and documentation standards
- Prepare audit-ready HR records, policies, and reporting structures
- Act as HR liaison to IPO advisors, auditors, and legal counsel
- Ensure HR practices meet public-company governance expectations
- Design scalable structures supporting multi-entity operations
- Implement leadership pipeline and succession frameworks
- Strengthen management capability and decision accountability
- Develop workforce forecasting aligned with expansion plans
- Build high-performance culture through structured evaluation frameworks
- Lead recruitment strategy for critical and leadership roles
- Implement leadership development and career pathways
- Drive retention and engagement initiatives
- Design equitable salary structures and incentive systems
- Align compensation frameworks with performance and governance standards
- Support long-term incentive readiness (e.g., ESOP structures)
- Ensure reward transparency and defensibility
- Oversee HRIS architecture and process automation
- Establish HR service delivery models and operational SLAs
- Implement data-driven HR reporting and dashboards
- Ensure efficient and scalable HR operations
- Ensure compliance with labor laws, governance standards, and internal policies
- Manage sensitive employee relations and legal matters
- Lead HR risk mitigation and audit preparedness
- Maintain defensible documentation and process integrity
- Drive employee engagement strategies
- Promote inclusive and accountable workplace culture
- Strengthen leadership communication and behavioral standards
- Embed governance discipline into daily management practices
- Serve as the key point of contact for PDPA-related matters across the organization
- Develop and implement data privacy policies in compliance with the Personal Data Protection Act (Thailand)
- Conduct privacy risk assessments, maintain the Record of Processing Activities (RoPA), and ensure lawful employee data handling
- Coordinate with IT, Legal, and relevant departments to monitor data protection risks
- Conduct PDPA awareness training for all employees and ensure privacy is embedded in HR practices
- Act as liaison with regulatory authorities (e.g., PDPC) and manage data subject rights requests (DSARs)
- Support IPO readiness by strengthening personal data governance as part of internal control evaluations
Head of HRM & HRD - Bonjour Co., Ltd - Bangkok, Thailand
(2024-05 - 2025-05)
Bonjour is French-style bakery enterprise tastes that are popular among Thais, include cake, puff pastry, Danish, and bread.
- Develop and implement HR strategies that support the organization's mission, vision, and values
- Act as a trusted advisor to the executive leadership team on HR-related matters
- Analyze and report on HR metrics to inform strategic decision-making
- Lead end-to-end recruitment and selection processes to attract high-performing talent
- Develop comprehensive onboarding and retention strategies
- Design and oversee performance management systems to foster employee growth
- Promote a culture of diversity, equity, inclusion, and belonging (DEIB)
- Drive employee engagement initiatives and facilitate training programs
- Lead succession planning efforts and leadership development initiatives
- Ensure HR practices comply with labor laws, regulations, and industry standards and SOP
- Oversee workplace policies, including health and safety guidelines
- Handle sensitive employee relations issues, ensuring fair and consistent resolutions
- Develop competitive compensation structures and benefit programs
- Oversee payroll administration and employee benefits management
- Monitor market trends to ensure the organization remains an employer of choice
- Manage HR budgets and resources effectively
- Implement and optimize HR systems and technology
- Lead change management efforts during organizational transitions
- Serve as the key point of contact for PDPA-related matters across the organization
- Develop and implement data privacy policies in compliance with the Personal Data Protection Act (Thailand)
- Conduct privacy risk assessments, maintain the Record of Processing Activities (RoPA), and ensure lawful employee data handling
- Coordinate with IT, Legal, and relevant departments to monitor data protection risks
- Conduct PDPA awareness training for all employees and ensure privacy is embedded in HR practices
- Act as liaison with regulatory authorities (e.g., PDPC) and manage data subject rights requests (DSARs)
- Support IPO readiness by strengthening personal data governance as part of internal control evaluations
Country People Manager - Flash Coffee TH Co., Ltd - Bangkok, Thailand
(2023-07 - 2024-03)
Flash Coffee is a technology driven coffee shop. Offering award-winning coffee at affordable prices for everyone who dares to be different.
- Develop, implement, and oversee HR policies, guidelines, and procedures in line with company objectives and regional requirements
- Coordinate and conduct HR-related training programs to enhance employee skills, performance, and professional development
- Provide guidance to employees and managers on HR matters, including employee relations, performance management, and conflict resolution
- Ensure compliance with employment laws, regulations, and ethical standards, staying up-to-date with any changes and advising on necessary adjustments
- Oversee the accurate and timely processing of payroll, ensuring adherence to local regulations and company policies
- Collaborate with finance and accounting teams to reconcile payroll data and resolve any discrepancies
- Address payroll-related inquiries from employees and handle payroll-related issues promptly and confidentially
- Lead, mentor, and motivate a team of HR professionals, fostering a positive and inclusive team culture
- Set performance objectives and conduct regular performance evaluations, providing feedback and supporting professional growth
- Delegate responsibilities effectively, ensuring team members are equipped to perform their roles efficiently
- Collaborate with hiring managers to define staffing needs and develop effective recruitment strategies
- Participate in the selection and interviewing process to identify top talent
- Oversee the onboarding process to ensure new employees receive a seamless integration into the organization
- Drive initiatives to enhance employee engagement, satisfaction, and retention
- Conduct regular employee feedback sessions and implement action plans based on feedback
- Address and resolve any employee concerns or grievances in a fair and confidential manner
- Collect and analyze HR data to identify trends and areas for improvement
- Prepare regular HR reports for management and the regional HR team, highlighting key insights and recommendations
- Work closely with the regional HR team to align on HR strategies, initiatives, and best practices
- Share knowledge and experiences with the regional team to enhance HR effectiveness and efficiency
- Develop competitive compensation structures and benefit programs
- Oversee payroll administration and employee benefits management
- Monitor market trends to ensure the organization remains an employer of choice
- Manage HR budgets and resources effectively
- Implement and optimize HR systems and technology
- Lead change management efforts during organizational transitions
Head of People and Culture - Happio Co., Ltd - Bangkok, Thailand
(2022-06 - 2023-06)
Happio is a marketing agency running business in CLMV areas for digital marketing and activation.
- Establish human resources strategies and objectives in line with organisational objectives
- Build and manage the Human Resource team as the company grows
- Work with the executive team and team leaders, own all human resources related activities
- Oversee an organisation's recruitment, interview, selection, and hiring processes
- Develop and continuously optimise all human resource related processes and procedures such as recruiting process, payroll process, on-boarding and off-boarding program, etc.
- Initiate and supervise the implementation and advancement of human resource processes
- Effectively structure benefit, health, and safety programs to attract and retain top talent
- Lead the analysis of employee feedback and data, with the aim of creating a better working environment and engaged culture
- Design and develop on-going employee training system, collect feedback, and continuously improve
- Manage human resources operations by recruiting, on boarding, and retaining staff
- Propose and manage the HR department's annual budget
- Initiate, oversee and coordinate updating human resource software systems
- Design and implement performance review system; collect and monitor staff KPIs, OKR and related metrics
- Follow and ensure adherence to relevant internal and legal procedures
- Oversee and check the update of employee records and salary compensation
HR and Admin Manager - Connect Energy Thailand - Bangkok, Thailand
(2021-05 - 2022-05)
Connect Energy is a leader in the provision of workforce management and recruitment solutions to clients.
- Maintain human resources records by recording new hires, transfers, terminations, changes in job classifications, salary increases; tracking vacation, sick, and personal time both paperwork and HRIS system
- Document human resources actions by completing forms, reports, logs, and records
- Responsible the payroll by preparing relevant employee information (e.g., leaves of absence, sick days and work schedules, time attendance, OT) and pay-out of salaries
- Responsible for setup group health insurance and take cares of new joiner or resignation for group health insurance
- Prepare reports and presentations on HR-related metrics like total number of hires by department
- Schedule training sessions and sending notifications to participants
- Gather all the training documents and do the training report in accordance to the Department of Skill Development's requirements for the tax deduction
- Generate, monitor, manage and track training records and maintain up to date training record and database
- Verify and submit participants' and instructors' expense claims
- Prepare copies of training materials such as instructor manuals, handouts and notes for participants, and other support material
- Responsible for sourcing, attracting, interviewing, hiring and onboarding employees as assigned with clients
- Coordinate with hiring managers to determine recruitment needs
- Determine selection criteria for candidates by liaising with managers and other members of staff sourcing potential candidates through online, recruitment sites, job boards, social platforms
- Create job descriptions and interview questions that reflect the requirements for each position
- Identify and refine down the most suitable talent from available candidates. Plan interview and selection procedures, including screening calls, assessments, and in-person interviews
- Assess candidates' information, including C.Vs., portfolios and references organise and attend job fairs and recruitment events to build a strong candidate pipeline
- Keep records of all materials used for recruitment, including interview notes and related paperwork
- Perform bookkeeping tasks such as invoicing, monitoring accounts receivable, and budget tracking
- Maintain general office files, including job files, vendor files, and other files related to the company's operations
- Purchase office supplies, equipment, and furniture
- Oversee the maintenance of office facilities, and equipment
- Perform other relevant duties when needed
Human Resource Payroll - Mazars Thailand Limited - Bangkok, Thailand
(2019-08 - 2021-04)
Mazars is an international accountancy firm and Mazars in over 90 countries for running the business.
- Responsible for Payroll Process
- Overseeing the administration of the social security fund and social welfare
- Calculate Personal Income Tax & prepare Social Security Fund
- Coordinate and follow up with relevant persons/functions to ensure that payroll data are accurate and on time such as new hire, resignation, transfer, salary adjustment, etc.
- Responsible for calculating the termination of employment in accordance with the law such as Advance Notice, Severance pays, etc.
- Responsible for the registration of a new company for social security
- Prepare monthly / annually payroll report and forecasts within time frame
- Bank file to disburse funds to individual employees' accounts
- Administration of company's provident fund
- Responsible for the law relating to Human Resource
- Liaise with annual auditors
Payroll Support Officer - Control A Solutions Limited - Bangkok, Thailand
(2019-05 - 2019-07)
Control A is a leading HR business solutions provider in Thailand for the HR & Payroll Software Development.
- Supported clients with payroll recheck such as social security fund and Tax income calculation
- Supported clients with Time Attendance for their employees of the monthly, if there are having any incorrected
- Training for new clients and original clients how to use regarding to Payroll and Time Attendance program and other functional
- Provided the consultant regarding to time attendance and payroll to clients
- Coordinate within the organisation for the slightest mistake
