Alan Gomez
PRODUCT MANAGER · PRODUCT MARKETING & LIFECYCLE
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About
Product manager with 7 years bringing physical products to market, from concept and specification through manufacturing and launch. Managed a 200+ SKU needlework and sewn goods portfolio generating $2.5M annually, working in felt, fabric, and thread-based components, and developed molded and fabricated products with overseas manufacturing partners. Experienced translating customer requirements into buildable specifications, managing development timelines across design, manufacturing, and sales, and reporting product performance to leadership.
Fluent in Spanish.
Experience
Product Manager · Associate Product Manager · Marketing Assistant at Plaid Enterprises (2019 – 2024)
Product Manager (2021 – 2024) · Associate Product Manager (2020 – 2021) · Marketing Assistant (2019 – 2020)
- Served as product owner for the Bucilla Stitchery needlework and sewn craft portfolio, a 200+ SKU line generating $2.5M annually, working in felt, fabric, and thread-based components from concept to end-of-life.
- Took 6-8 new products from concept to finished goods every month, managing specifications, costing, sampling, and production across design, manufacturing, sourcing, and sales.
- Researched market conditions, industry trends, and competitive products, preparing strategic reports and recommendations that guided new product decisions and portfolio positioning.
- Produced data-driven performance reports and presentations for cross-functional teams, customers, and leadership, translating SKU-level sales data into actionable recommendations.
- Partnered with sales to support buyer meetings and account reviews with samples, pricing data, promotional materials, and product information.
- Worked to define pricing and margin targets across the portfolio, analyzing cost structure and sell-through to protect profitability.
- Collected customer and retailer feedback on products and launches, raising performance issues to manufacturing and design teams.
Associate Product Manager at Case Optics (2025 – 2026)
- Developed custom molded and fabricated accessory products for premium brands, translating customer requirements into manufacturable specifications and managing tooling from design through sample approval and first production run.
- Served as subject matter expert on materials and construction methods across molded hardgoods, fabric, and wood, advising on product feasibility, durability, and cost tradeoffs.
- Managed factory relationships across China, Vietnam, and South Korea, negotiating pricing and terms and overseeing production quality through launch.
Education
Bachelor of Business Administration, Magna Cum Laude – Georgia Gwinnett College (2015 – 2018)

