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Ashley Ortizcazarin

Ashley Ortizcazarin

Marketing Strategist | Portrait Photographer

Talent
Minneapolis, City of Minneapolis, HennepinMember since February 1, 2023
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About

Local Minneapolis freelance photographer, with over 6 years of experience. Well adversified in concept design, production art and marketing strategies. Proficient in Adobe Suite including Photoshop, Illustrator and Indesign. Enthusiastically looking for a full-time marketing coordinator position.

Experience

WORK EXPERIENCE:

Customer Service Experience, Minneapolis, MN June 2022 

BHLDN Weddings Consultant

  • Consult with 3 – 5 brides during one shift by appointment for one-on-one consultation
  • Analyze current and upcoming bridal trends focusing on dress silhouettes, fabrications, and designer aesthetic. 
  • Communicate with a hard-working and collaborative team comprised of 12 bridal consultants 
  • Assist with various back of salon administrative tasks to create an elevated front of the salon client experience.
Ashley Helen Designs, Minneapolis, MN July 2016 – Present

Freelance Marketing (August 2016 – Present)

  • Sustainable dress designer featured in various fashion shows including Planned Parenthood’s Ready or Hot.
  • Lead apparel designer and marketer for T-Spot graphics at the College of St. Benedict.
  • Marketing consultant for small businesses, increased Instagram followers by 200% which had immediate sales impact.
  • Professional headshot photographer, hired by Best Buy Corporate twice for LinkedIn events.
  • Experienced production artist in photoshoots, logo designs and content creation to increase clients’ sales.
  • Managed freelance marketing emails, presentational materials, excel spreadsheets and consultation packages and published a photography book titled Minnea’Paul for Cazarin Interactive advertising purposes.
Marketing Coordinator Power Pack LLC, Entrepreneurial Start-Up 
  • Head of marketing and product design, co-founder of Power Pack gift boxes, awarded 2022 Student Venture of the Year.
  • Coordinated internal advertising and product design offerings with sourcing partners.
  • Managed communication between vendors, partners and customers for product events and collaborations.
MH Style Consulting Intern (September 2022 – December 2022)
  • Created scheduled and facilitated Instagram content for the MH Platform via Later Blog to increase SEO interaction.
  • Achieved Google Suite proficiency and Good Pix accounts, a sales platform that links customer inspiration boards directly to partner retailers.
  • Attended styling consultations to witness the owner interact with clients and executed assigned projects.
Bad Habit, St. Joseph, MN May 2021 – August 2021

Design Intern

  • Gained hands on training in Adobe Suite, including package design via Illustrator.
  • Managed how to propose, price, and execute a freelance project through consistent client communication.
  • Self-started freelance logo design projects with direction from the inhouse graphic designer.
College of St. Benedict Admissions, St. Joseph, MN May 2019 – May 2020

Managing Residential Assistant

  • Managed over 25 freshman college girls while living on their dormitory floor as their main HR source.
  • Won most attended program award by designing activities for residents.
  • Executed various HR tasks such as bulletin board designs and facilitated mal conduct meetings.
  • Emailed residents about various campus opportunities and kept confidential information between residents.
College of St. Benedict Theater Dept, St. Joseph, MN January 2018 – May 2022

Costume Technician

  • Completed approximately 20 projects over the course of 2.5 years and self-started AshleyHelenDesigns.
  • Gained skills in garment construction, design, alterations, sewing, surging and pattern making.
  • Awarded a production grant, used to construct a gallery display and three sustainable material ball gowns.

Education

EDUCATION: 

College of St. Benedict & St. John’s University, St. Joseph, MN Graduated May 2022 

Bachelor of Arts, Majored in Design and Minored in Communication

SKILLS: Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook), Adobe Photoshop, Adobe Illustrator, Google Suite, Good Pix, Wix, Squarespace, LaterBlog, basic HTML programming, Expression Engine, and Drupal

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