Cristina Piecuch

I am a self-motivated illustrator and designer who brings imagination and storytelling to every project. I collaborate with clients and teams to translate ideas into compelling visuals—whether for branding, editorial illustration, merchandise, or digital content. Flexible and solution-oriented, I thrive on creating work that connects ideas, brands, and audiences in meaningful ways.

Illustrator & Designer at Freelance (2016-01 – Present)

Self-motivated illustrator and designer specializing in branding, editorial illustration, merchandise design, and digital content creation.

• Manage, prioritize, and execute multiple projects simultaneously under tight deadlines.
• Conceptualize and design original logos, brand identities, and marketing graphics for businesses, events, and personal branding.
• Design and illustrate editorial content, cover art, narrative illustrations, and tattoo designs, translating concepts into compelling visual stories.
• Create custom merchandise and apparel designs, producing original artwork tailored to client identity.
• Design graphics and illustrations for festivals, exhibitions, and promotional campaigns.

Social Media & Gallery Manager at The Art Lounge (2021-01 – Present)

Managed gallery operations, brand identity development, website maintenance, event coordination, and social media strategy.

• Developed and executed the gallery's brand identity, including logo, merchandise, and printed collateral.
• Built and maintained the gallery's website and POS system, ensuring smooth operations and inventory management.
• Managed and delegated tasks across creative and administrative teams, overseeing gallery operations and workflow.
• Conceptualized, planned, and executed events and exhibitions, coordinating with artists, vendors, and local businesses.
• Managed social media platforms (Instagram, Facebook, TikTok, Threads, X/Twitter, Google Business), creating content and running campaigns.
• Designed promotional materials, media kits, and graphics for publications and advertising.
• Directed photography and video production for marketing campaigns, contributing to the gallery's growth and recognition as a premier fine art destination in South Texas.

Marketing & Communications Associate at Santa Lucia Preserve (2023-03 – 2024-03)

Part-time role focused on internal and external communications, website management, social media strategy, and marketing collateral design.

• Developed and executed internal and external communications to promote events, services, and member engagement.
• Managed website updates, digital assets, and email campaigns, ensuring brand consistency across all channels.
• Oversaw social media strategy and content creation for Instagram, Facebook, and LinkedIn, including photography, videography, and community engagement.
• Designed and updated marketing collateral such as brochures, programs, and branded materials.
• Collaborated across departments to coordinate event marketing, maintain the annual calendar, and support member communications.

Bachelor of Arts in Illustration – Grand Valley State University (2016-01 – 2020-12)

Certificate in Kauffman Fast Trac Business Training Program – University of Texas Rio Grande Valley (2021-01 – 2021-12)