Delaney McCollum
Marketing professional with experience connecting brands and communities through digital engagement, live events, and consumer-facing experiences
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About
Marketing professional with experience connecting brands and communities through digital engagement, live events, and consumer-facing experiences.
Background includes work across global brands, nonprofit organizations, and experiential marketing initiatives, with a passion for creating authentic audience connections and memorable brand moments.
Experience
Global CS Social Specialist - Nike
(2026-03 - 2026-08)
- Engage with consumers across global brand social channels while maintaining brand voice and community standards.
- Monitor social conversations and audience sentiment to identify trends, emerging issues, and engagement opportunities.
- Support campaign launches through real-time community engagement and consumer feedback monitoring.
Brand Ambassador - Monster Energy
(2026-03)
- Represent the brand at consumer-facing events and activations, creating engaging brand experiences.
- Build authentic connections with consumers while serving as a brand representative in the field.
Marketing & Communications Intern - U.S. Association of Blind Athletes
(2024-06 - 2024-09)
- Produced digital content supporting the Road to Paris 2024 Men's Goalball Paralympic campaign.
- Managed content calendars and monitored engagement metrics to inform campaign strategy.
- Applied accessibility best practices, including alt-text and inclusive language, across digital communications.
Barista & Marketing Representative - HORAI
(2023-09 - 2025-06)
- Supported marketing initiatives through seasonal promotions, social content, and community events.
- Helped execute local brand activations that increased visibility and customer engagement.
- Delivered exceptional customer experiences in a fast-paced retail environment.
Education
BS - General Social Sciences - University of Oregon (2025-05)
MA - Communication Management - University of Denver (2028-01)


