Gaby Raouf

Marketing and PR professional specializing in influencer marketing, brand partnerships, and digital campaigns. I help brands grow through audience-focused strategy, creative content, and authentic storytelling across social media. I leverage both my industry experience and personal platform to drive engagement, visibility, and results.

Influencer Marketer - REVELATION GOLD GROUP

(2026-04)

• Partner with influencers and creators to promote brand campaigns and drive authentic engagement
• Research, vet, and onboard influencers that align with brand values
• Manage influencer communication, deliverables, and performance
• Track campaign results and optimize content for maximum impact
• Collaborate with internal teams to develop creative strategies and strengthen brand visibility

Digital Marketing & PR Specialist - CRONKITE STUDENT-RUN AGENCY (ASU CRONKITE SCHOOL OF JOURNALISM & MASS COMMUNICATION)

(2023-08)

• Created and managed digital marketing campaigns across social media platforms
• Developed content strategies to increase engagement and brand visibility
• Produced short-form content tailored for Instagram and TikTok marketing goals
• Assisted with SEO research, audience targeting, and campaign optimization
• Supported brand messaging, digital storytelling, and client campaign execution
• Collaborated in a fast-paced agency environment simulating real-world marketing workflows
• Worked on a sports-focused client campaign, supporting content creation and digital promotion for an athlete/sports organization

Public Relations Director - SIGMA KAPPA

(2024-12 - 2025-12)

• Created content for events, recruitment, and philanthropy
• Supported marketing and communication strategies for campus engagement
• Developed and maintained cohesive brand messaging across platforms

Business Administration Intern - KENSINGTON PLACE

(2025-05 - 2025-08)

• Supported daily office operations by faxing medical records, organizing patient documentation, and handling sensitive medical information
• Assisted administrative staff with record management, scheduling, and general business tasks

Social Media Marketing Manager - NUDE AESTHETICS

(2024-03 - 2024-06)

• Managed social media content and scheduling across platforms
• Created branded content to increase engagement and brand awareness
• Monitored analytics and adjusted strategies to improve performance

Bachelor of Public Relations - Digital Strategy & Journalism - ARIZONA STATE UNIVERSITY (2023-01 - 2026-12)