Lawrence Page

Versatile marketing leader with a proven track record of driving growth in both Fortune 100 companies and high-growth startups. Thrives in fast-paced, entrepreneurial environments, with a focus on adaptability and risk-taking. Known for building high-performing, diverse teams across multiple geographies and delivering business turnarounds. Seeking leadership roles in dynamic consumer product organizations.

Specific Skills include

• Consumer-Centric Brand Building
• E-Commerce & Omnichannel Selling
• Regulated Category Marketing (DSHEA, OTC)
• New Product Innovation Development
• HealthCare Professional Marketing & Sales
• P&L Management
• Digital Conversion Funnels
• Advertising & Media (Owned, Earned, Paid)
• Consumer Acquisition & Retention
• Social, Influencer & KOL Development
• Organizational Leadership
• Performance Marketing & Analytics
• Non-Profit & Commercial Partnerships
• Supply Chain & Quality Assurance Acumen

Sherlock Biosciences, Inc.

Vice President of Marketing 

Recruited by a Series B biotech startup to lead the OTC launch of a groundbreaking at-home molecular diagnostic test. Led development of brand equity, Direct-to-Consumer and Commercial Retail go-to-market strategy, new product innovation, and revenue model.

 Johnson & Johnson Consumer Inc

Chief Marketing Officer, Zarbee’s Naturals Inc.,

Led the Marketing Organization (+23 People) of a recently acquired startup company. Drove full business strategy with End-to-End responsibility for Brand Development, Commercial Strategy, New product Innovation, ln-house Creative Design, E-commerce, and Performance Marketing.

Senior Marketing Director – Global Self Care (OTC) 

Full Strategic and Innovation Pipeline responsibility for Global Pain & Allergy categories. Gross sales totaling +$4.6bn across +100 markets.

Senior Marketing Director – Global Baby Care & North America

Full Strategic and Initiative Pipeline responsibility for the J&J Global Baby Care Portfolio of Consumer Products Gross sales totaling +$2.8bn across +100 markets.

Senior Marketing Director – US Oral Care & Healthy Essentials®

Full P&L responsibility for US Oral Care franchise and Healthy Essentials consumer platform with gross sales totaling +$0.8bn. Responsible for both Consumer & HealthCare Professional businesses.

William E. Simon Graduate School of Business - University of Rochester, Rochester, New York

Master of Business Administration, Marketing Concentration

 

Rutgers College - Rutgers University, New Brunswick, New Jersey

Bachelor of Arts, Economics

• Awarded a four-year NCAA Division I Swimming Scholarship