Liz Morgan

10 + years B2B Corporate Sales selling sponsorships, booth space, digital media, advertising, direct mail, and Event Technology.

Elizabeth Morgan

Sales Executive | Sponsorship Strategist | Partnership/Relationship Builder

Summary of Qualifications 

• 10+ years of award-winning B2B sales experience spanning SaaS, event technology, sponsorships, and digital media. 
• Proven record in event and sponsorship sales, consistently exceeding quota (115%+ attainment across five years). 
• Skilled in consultative and solution selling, forging strategic partnerships with C-suite executives and marketing leaders. 
• Expertise in donor and sponsorship development, event planning, and corporate partnerships with measurable fundraising outcomes. 
• Advanced proficiency in Salesforce, SalesLoft, HubSpot, Marketo, Microsoft Office Suite, and data-driven prospecting tools. 
• Recognized for top performance: President’s Circle honoree (Top 10% of 400+ reps), #2 in New Logo Sales at Momentive Software (2024). 

Notable Career Accomplishments 

• Generated $735K in new revenue in 12 months through targeted sponsorship and exhibit sales. 
• Ranked in the top 10% nationally for six consecutive years, earning multiple President’s Circle awards. 
• Negotiated multi-year event technology sponsorships with national organizations, expanding market share and recurring revenue. 
• Secured partnership with the National Retail Federation, driving growth in the commerce media vertical. 
• Delivered sponsorship campaigns that expanded client territories by up to 75%, resulting in measurable ROI and retention. 

Professional Experience 

Momentive Software (Remote) — 2024–Present 

• Built and managed a $1M sales pipeline, consistently achieving 85% of quota and ranking #2 nationally in new logo sales (2024). 
• Closed 30 enterprise contracts averaging $30K in annual sponsorship and event technology revenue. 
• Shortened the average sales cycle by 20 days by implementing structured discovery and targeted outbound campaigns. 
• Delivered 40 product demos per month, increasing demo-to-close conversion rate by 20%. 

Affinity Solutions (Remote) — 2022–2023 

• Surpassed annual new logo sales goal by 10%, generating $1.5M in net-new revenue. - Secured a strategic partnership with the National Retail Federation, driving a 90% increase in pipeline within the retail sector. 
• Consistently ranked in the top 3 of the sales team for new business acquisition. - Expanded client portfolio by 10 Fortune 500 retailers, resulting in incremental revenue growth of $500K. 

WordStream (Remote) — 2021–2022 

• Increased territory footprint by 50%, unlocking five new accounts monthly and delivering $36K in ARR growth. 
• Consistently achieved 100% of monthly quota, earning Salesperson of the Month recognition twice. 
• Improved lead conversion by 25% through a consultative, data-driven sales approach tailored to SMB and mid-market clients. 
• Conducted 250 prospecting calls and eight demos per week, exceeding activity benchmarks. 

Clipper (Charlotte, NC) — 2014–2020 

• Sold integrated sponsorship and advertising campaigns (digital, print, event, direct mail). - Grew a brand-new territory from $0 to $1M+ in annual sponsorship and advertising sales, expanding reach by 75% and securing 15 monthly net-new accounts. 
• Designed multimedia sponsorship packages that increased exhibitor ROI by 25%. - Built long-term client partnerships, achieving 70% retention and upsell rates. 
• Twice nominated for Salesperson of the Year for consistent top-tier performance. 

Volunteer Fundraising & Community Service 

• American Heart Association – Knit-a-thon, Charlotte, NC (2024): Led fundraising team, exceeding donation goals for heart health initiatives. 
• Carolina for Preemies, Charlotte, NC (2020–Present): Knit hats/blankets for NICU infants; ongoing family support. 
• Temple Beth El – Youth Engagement, Charlotte, NC (2015–2017): Chaired committee, raising funds through bingo, dinner events, and sales. 
• Ronald McDonald House, Charlotte, NC (2014–2018): Supported annual cleaning/fundraising activities. 
• Charlotte JCC Kids Triathlon, Charlotte, NC (2012–2013): Secured sponsorships benefiting Levine Children’s Hospital rehab services. 
• Freedom School Partners of Shalom Park, Charlotte, NC (2012–2015): Organized movie nights and speaker events; solicited business donations. 
• Lustgarten Foundation Walk-a-thon, Port Washington, NY (Year): Organized team raising $1,000 for pancreatic cancer research. 
• Guggenheim Elementary PTA, Port Washington, NY (2007–2009): Increased fundraising revenue 10% via new programs, carnival, and auction. 
• American Cancer Society Relay for Life, Port Washington, NY (2008–2010): Planned luminaria ceremony; boosted donations. 

Education 

Bachelor of Fine Arts (BFA)

Technical Skills 

• CRM & Sales Tools: Salesforce, HubSpot, SalesLoft, Gong, ZoomInfo, LinkedIn Sales Navigator, Consensus 
• Prospecting & Research: Market mapping, prospect researching, lead qualification, pipeline development, discovery calls, demos, and follow-up leading to closed deals. 
• Marketing Automation: Marketo, Outreach, Commerce Media Platforms 
• Productivity: Microsoft Office Suite (Word, Excel, PowerPoint, Teams) 
• Data & Analytics: AI-powered sales tools, sponsorship ROI analysis 

BA in Communication/Film, NYU. Certifications in non-profits and fundraising.