Maria Kafkis
Senior Brand/Marketing Leader
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About
Senior Marketing/Brand Management Leader with a combination of CPG, luxury goods/beverages, IT consulting, and small business owner/entrepreneur experience across brand management, eCommerce and integrated marketing communications with an International MBA. Strategic, results-oriented and collaborative leader with a strong track record of driving business impact through marketing plans that harness insights, analytics, innovation and creativity. Brings scrappy entrepreneurial mindset to strategy development and execution to maximize business value.
Growth marketer who is passionate about leveraging technology to deliver business goals and meaningful consumer engagement.
Personal Leadership Style: Respected, strategic, and empathetic leader delivering sustainable results with passion for energizing teams, inspiring collaboration, developing talent and taking measured risks to drive growth and good.
Experience
Key Areas of Expertise
- Brand Strategy & Positioning
- eCommerce
- Advertising & Promotions
- Social Media
- Integrated Marketing Communications
- Innovation
- Digital Strategy
- Content Strategy
- Performance Marketing
Education
THUNDERBIRD SCHOOL OF GLOBAL MANAGEMENT | Glendale, AZ
- MBA International Management: Areas of Concentration – International Brand Management and Marketing
UNIVERSITY OF ILLINOIS AT URBANA/CHAMPAIGN | Urbana, IL
- BA Double Major – Economics and Political Science: Area of Concentration – International Relations, Dean’s List
