Mark Sweeney
Helping Wellness Brands Scale Without Burnout
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About
I help wellness, recovery, and performance brands ๐๐๐ค๐ ๐๐ข๐๐ง๐๐๐, ๐จ๐๐๐๐ ๐๐๐จ๐๐๐, ๐๐๐ ๐จ๐๐ง๐๐ ๐๐๐๐๐๐ โ without burning out their team or sacrificing their mission.
With 20+ years leading high-performing teams and scaling operations, I specialize in turning wellness businesses into ๐๐๐๐ก๐๐๐๐ ๐ข๐๐๐๐๐๐๐ that produce resultsโfor owners, clients, and communities.
From ๐๐ช๐๐ฃ๐๐ง๐๐ช๐๐๐ ๐๐๐๐๐๐๐๐๐๐ $๐๐๐ด+ ๐๐ ๐๐ ๐ข๐๐ฃ๐๐๐ to building funnels that drive ๐-๐๐๐๐ช๐๐ ๐๐๐ฉ๐๐๐๐จ ๐ค๐๐๐๐ง๐, I bring a unique mix of operations, sales psychology, marketing automation, and leadership that creates real momentum.
After launching and scaling multiple Stretch Zone locations, creating corporate wellness initiatives, and building partnerships with insurance companies, schools, and events like the Troy Turkey Trot, Iโve seen what worksโand what doesnโtโwhen trying to grow a mission-driven business.
If your goal is to ๐๐๐ค๐ ๐๐๐๐๐๐ช๐, ๐๐๐ฅ๐๐ฃ๐ ๐๐ค๐๐ง ๐ง๐๐๐๐, ๐๐ฃ๐ ๐๐ข๐๐ง๐๐ซ๐ ๐๐๐๐๐๐ฉ๐๐ค๐โwhile freeing up your time and creating a legacy brandโletโs talk.
โธป
๐ฅ ๐๐ก๐๐ญ ๐ ๐๐จ ๐๐๐ฌ๐ญ:
๐งฉ Strategic Growth Planning & Revenue Expansion
๐ฏ Lead Gen, Offer Creation, & Funnel Optimization
๐ง High-Performance Team Leadership & Culture Building
๐ Client Experience & Retention Systems
๐ Marketing Automation & Local Activation
๐ค Strategic Partnerships, Wellness Campaigns & Community Outreach
โธป
๐ ๐๐๐ญโ๐ฌ ๐๐ฎ๐ข๐ฅ๐ ๐๐ฆ๐๐ซ๐ญ๐๐ซ. ๐๐๐๐ฅ๐ ๐ ๐๐ฌ๐ญ๐๐ซ. ๐๐๐ซ๐ฏ๐ ๐๐๐๐ฉ๐๐ซ.
Experience
Stretch Zone, Clifton Park, NY โ General Manager & Corporate Wellness Director โย Aug 2023 โ March 2025
- Boosted studio revenue by 25%+ in just 12 months through grassroots outreach and a streamlined client experience.
- Spearheaded local partnerships and events (e.g., Troy Turkey Trot, 8,000+ participants) to drive awareness and lead flow.
- Specialized in transforming passion-based businesses into profitable online platforms through automation, copy, and offer clarity.
- Built high-converting digital funnels for fitness entrepreneurs, driving scalable monthly revenue and brand growth.
- Pre-sold and launched a new studio from the ground up, building a loyal community before opening day through strategic joint ventures to drive brand awareness.
- Led yoga, HIIT, and CrossFit-inspired classes at Stevens Institute of Technology, Saatva Yoga, Surya Yoga, and more.
- Oversaw $100M+ in annual sales with P&L responsibility across sales, logistics, and marketing
- Led STAT team to secure 400+ new accounts and increase sales by $30M in 18 months
- Scaled operations and team systems, helping the company hit aggressive growth benchmark
Education
B.S. in Electronic Commerce โ Our Lady of the Lake University, San Antonio, TX 2001
Certifications & Training
- Certified Funnel Builder with ClickFunnels
- CrossFit Level 1 Trainer (CF-L1)
- Core Strength Vinyasa 300hr (Sadie Nardini)
- Prana Vinyasa 200hr (Shiva Rea)
- Bishnu Ghosh & Holistic Anatomy 50hr
- Anatomy Trains Mentorship (Tom Myers)
- Samana Agni Vinyasa 200hr (Jason Morris)