Maya Williams

Advertising and eCommerce professional with experience launching a women-focused consumer brand and building digital campaigns that grow awareness and engagement. Strengths include brand storytelling, social media advertising, market research, and cross-channel content strategy. Known for translating insights into clear messaging and converting creative ideas into measurable action.

Founder & President - MEW Collective Holdings, LLC (Good Game) - Peachtree Corners, GA

(2025-07)

• Founded and registered an eCommerce brand focused on empowering female sports fans; defined positioning, target audience, and go-to-market strategy based on market research.
• Designed game-day merchandise concepts with an emphasis on quality, style, and customer experience; managed end-to-end product development from idea to launch.
• Planned and launched multi-platform social campaigns to build awareness and engagement.

Bachelor of Arts - Advertising - University of Georgia, Athens (2022-12)

Communication Minor - Grady College of Journalism & Mass Communication (2022-12)