Michael Carlson

Led a $35M flagship Hermès boutique at LAX, with full accountability for sales, operations, client development, talent, and business performance. Owned 100% of buying and assortment strategy seasonally while in Paris, aligning product investment with the needs of the business. Cultivated high-value international client relationship selling culture across a complex, high-volume environment.

Boutique Manager - DFS | Hermès - Los Angeles, CA - LAX

(2026-03 - 2026-06)

• Led a $35M flagship Hermès boutique at LAX, with full accountability for sales, operations, client development, talent, and business performance.
• Owned 100% of buying and assortment strategy seasonally while in Paris, aligning product investment with the needs of the business.
• Cultivated high-value international client relationship selling culture across a complex, high-volume environment.

Flagship Store Director - CASABLANCA PARIS - Beverly Hills, CA

(2025-08 - 2026-01)

• Launched Casablanca Paris’ first U.S. flagship and second global location, leading the end-to-end opening strategy from pre-opening execution through daily operations.
• Built the U.S. retail operation across talent acquisition, team development, CRM, VM, inventory, and client experience.
• Established the foundation for a new U.S. market, partnering cross-functionally with international leadership to translate the brand’s global vision into a high touch Beverly Hills retail experience.

General Manager - VERSACE - Los Angeles, CA - Topanga

(2023-08 - 2025-08)

• Accountable for sales growth, client development, talent, visual merchandising, operations, omni-channel business operations, and brand standards compliance.
• Increased overall sales by 15% within the first six months, accelerating business performance through focused clienteling, team development, and operational execution.
• Demonstrated exceptional VIC development, product storytelling, and strategic pre-selling execution.

General Manager - PRADA - Los Angeles, CA - Beverly Center

(2018-10 - 2022-11)

• Transformed annual business from $2.8M to $8M+ during 4-year tenure.
• Cultivated a highly productive private-client business, generating 23% of total sales through private appointments and strengthening long-term VIC relationships.
• Led end-to-end boutique performance across P&L, talent development, CRM, merchandising, inventory, operations, and omni-channel business operations, positioning the business for sustained gro wth.

Flagship Department Manager - GUCCI - Beverly Hills, CA

(2017-10 - 2018-10)

• Directed a $30M+ luxury business spanning Ready-to-Wear, Fine Jewelry, and Children’s.
• Delivered the #1 SS18 and FW18 trunk show presale results in North America, leveraging VIC relationships and appointment-based selling to maximize high-value business.
• Partnered cross-functionally with VM, buying, and leadership teams to optimize product assortment and elevate the client experience.

Flagship Shoe Salon Manager - SAKS FIFTH AVENUE - Beverly Hills, CA

(2014-02 - 2017-10)

• Led a high-performing team of 32+ Sales Associates in a $23M luxury women's footwear business.
• Recognized as Fall 2016 Manager of the Season.
• Optimized product assortment through effective communication with corporate buyers and attending seasonal footwear summits
• Executed a $100K Christian Louboutin event
• Store Trainer for New-Hire Orientation.

Manager, Men's Division - BLOOMINGDALE'S - Sherman Oaks, CA

(2012-09 - 2014-02)

• Directed all aspects of a $15M luxury Men's Division encompassing six departments, leading 30+ Sales Professionals, Brand Ambassadors, and Stock Associates.
• Leveraged KPI insights and buying office partnerships to optimize merchandise assortment and align inventory with local demand.
• Store Trainer for New-Hire Orientation.

Flagship Customer Relationship Manager - NORDSTROM - Los Angeles, CA - Topanga

(2006-10 - 2012-09)

• Promoted three times during my six-year tenure: Beauty Counter Manager →Designer Handbags Assistant Manager → Personal Stylist Manager → Customer Relationship Manager
• Utilized CRM analytics to develop targeted outreach strategies.
• Regionally recognized as Leader of the Month (February 2011)

Accounting - Orange Cou n t y Business College (1991-10 - 1992-01)