Results-driven operations leader passionate about creating organized, customer-centered environments, improving processes, and empowering teams to deliver exceptional experiences.
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I’m an operations and business leader with a passion for solving problems, building strong teams, and helping businesses run better. Throughout my career, I’ve led teams, streamlined operations, and managed growth across eCommerce, real estate, consulting, and retail environments. I’m known for my hands-on leadership style, ability to manage complex initiatives, and genuine commitment to supporting both people and business success.
APEALZ | Chief Operating Officer (2018–2025)
Led operations and growth for a D2C eCommerce company, overseeing pricing, margins, supply chain, budgeting, marketing, web optimization, and cross-functional teams. Managed strategic planning and operational infrastructure while driving scalable growth and customer experience improvements. Key achievements include increasing operational efficiency by 30%, improving profitability by 34%, increasing AOV through UX/UI enhancements, and maintaining a 91% employee retention rate.
DNP Studio | Co-Founder & Chief Operating Officer (2011–2018)
Co-founded and scaled a B2B web development and eCommerce consulting firm, overseeing operations, project management, sales, client relationships, pricing strategy, and overseas development teams. Built scalable systems and optimized workflows to support rapid growth. Grew revenue 50% year-over-year for seven years, expanded the client base from 25 to 250+, and achieved 60%+ repeat business through strong client satisfaction and execution.
DP Management | Co-Founder & Director of Operations (2001–2011)
Co-founded and led operations for a 500-unit residential property management company, overseeing finance, tenant relations, escrow, operations, compliance, and property services. Implemented process improvements to increase efficiency and profitability while enhancing tenant experience. Grew revenue 30%+ YoY, reduced evictions by 40%, launched a repair division contributing 35% incremental revenue, and successfully positioned the business for a profitable exit.
Bachelor of Arts, Psychology
