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Robert Dixon

Robert Dixon

Social Media Project Manager | Paid & Organic Social | Luxury Marketing

Talent
New York CityMember since September 20, 2026
Project ManagementApproval WorkflowsFigmaCanvaAsana
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Project ManagementApproval WorkflowsFigmaCanvaAsana

About

Social media project manager with 4+ years of experience leading paid and organic campaigns for luxury hospitality and concierge brands across the French Riviera and Monaco, from kickoff through launch. Proven at coordinating marketing, creative, PR, legal, and regional stakeholders, streamlining approval workflows, and managing logistics, timelines, budgets, and creative production. Experienced in award show and live event social execution.

Proficient in Figma, Adobe Creative Suite, and Microsoft Office.

Experience

Social Media Project Management Intern at French Riviera Parties (2026-05 – Present)

Boutique Hospitality & Concierge

  • Lead end-to-end planning and execution of 40+ paid and organic social campaigns per year for concierge, villa, yacht, and event services across Nice, Cannes, Monaco, and Saint-Tropez, managing timelines and a $600K annual paid budget; 98% delivered on schedule
  • Serve as primary point of contact for social programs, coordinating marketing, creative, PR, legal, concierge operations, and 40+ local partners (hotels, yacht brokers, villa owners) to align content with real-time availability
  • Redesigned the bilingual (French/English) content approval workflow across brand, legal, PR, and partner venues, reducing average approval time from 5 days to 2 days and eliminating last-minute compliance revisions
  • Supported organic social for three annual award show and film festival events during Cannes and Monaco event weeks, including guest-experience activations, across pre-event planning, live coverage, and post-event rollout; achieved a 15-minute average live approval turnaround and 45% year-over-year engagement growth
  • Manage image sourcing, purchasing, and licensing for 100+ villa, yacht, destination, and event photos annually, maintaining 100% usage-rights compliance through a centralized licensing tracker
  • Coordinated content production logistics (photographers, talent, locations, transport, and permits) for 20+ shoots per year across the Riviera and Monaco, delivering final assets to regional teams on schedule
  • Built bilingual Figma templates and an organized asset library for regional and partner teams, reducing localization requests by 30% and shortening asset delivery time

Social Media Coordinator at YAKI Cannes (2025-05 – 2025-08)

Luxury travel guide group

  • Managed social media campaigns for a luxury travel guide group based in Cannes, coordinating concept-to-delivery production, milestones, and client approvals in Asana across a six-hour time difference
  • Executed paid social campaigns on Meta and TikTok across 25+ travel, hospitality, and lifestyle brand accounts with $400K in managed spend, improving cost per result by 18% through weekly performance reviews
  • Produced social visuals in Figma, Photoshop, and Canva, and enforced brand guidelines across all deliverables before launch

Communications Student Ambassador at College of Charleston (2022-08 – 2026-05)

  • Supported press and social communications for 12 different departments, coordinating content calendars, media assets, and stakeholder reviews
  • Prepared weekly performance reports translating social analytics into clear prospective and active student engagement

Education

Bachelor of Science in International Business; Minor in Marketing – College of Charleston (2026-05)

Bachelor of Arts in French & Francophone Studies – College of Charleston (2026-05)

International Exchange – EDHEC Business School (2025-01 – 2025-08)

Skills

Social Media Project ManagerPaid & Organic SocialLuxury Marketing

Reviews

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