Samuel Buissereth
Senior Email Developer | Email Infrastructure & MarTech Systems
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About
Email developer with 15+ years of large-scale, high-volume HTML email production for enterprise brands and nonprofits, including WebMD, Bloomberg Industry Group, Wikimedia Foundation, and Simon & Schuster. Proven production experience in Iterable and HubSpot building reusable, modular template systems, dynamic personalization, and QA workflows that validate rendering across Gmail, Apple Mail, Outlook, iOS, and Samsung. Scaled programs from thousands to multimillion-subscriber sends with minimal error rates under zero-error tolerance.
Comfortable self-led in fast-paced, ambiguous environments — owning the tool, the roadmap, and cross-functional collaboration with design, MarTech, and engineering to translate approved designs into production-ready, accessibility-minded email HTML.
Experience
Email Marketing Manager, Medical Education at Dermsquared (2026-02 – 2026-08)
Owned the Iterable email program for dermatology conferences and CME initiatives, building reusable, modular HTML templates that improved structure, accessibility, and engagement.
- Developed and refined component-based template standards to speed production, ensure brand consistency, and support dynamic personalization via merge tags.
- Managed segmentation, QA, testing, scheduling, and deployment end-to-end, ensuring accuracy and compliance across every send.
- Coordinated cross-functional campaigns and tracked engagement trends to inform iteration and improve performance.
Associate Production Manager & Digital Project Coordinator at WebMD (2016-07 – 2026-01)
- QA'd thousands of daily newsletter deployments annually to multimillion-user distributions, ensuring accuracy, compliance, and on-time delivery at scale.
- Built, maintained, and evolved a library of static and dynamic HTML email templates — including modular components, complex personalization, and frequent design updates — to scale high-volume production.
- Established QA workflow validating rendering across Gmail, Apple Mail, Outlook, iOS Mail, and Samsung Mail before deployment.
- Executed A/B and multivariate testing and managed segmentation, data, and automation workflows in Salesforce Marketing Cloud (Journey Builder).
- Collaborated cross-functionally with creative, editorial, marketing, and compliance teams under strict deadlines and zero-error tolerance.
Email Developer Specialist at Bloomberg Industry Group (2022-01 – 2022-07)
- Coded and QA'd concurrent email campaigns while managing list segmentation and personalization through Eloqua.
- Built reusable, custom email templates supporting year-round marketing initiatives across multiple business units.
- Partnered across teams to align campaign objectives, content strategy, and deployment schedules.
Email Developer Specialist at Wikimedia Foundation (2021-09 – 2022-08)
- Built and QA'd campaigns featuring 90% dynamic and personalized content at scale using Acoustic.
- Supported multilingual, international campaigns in collaboration with global translation teams — directly transferable to localized template variants (KR/JP/DE/FR) and CJK font/line-height considerations.
- Managed list segmentation and campaign deployment for a global, multilingual donor and reader audience.
Email Developer Specialist at Simon & Schuster (2021-03 – 2021-07)
Developed and deployed HTML email campaigns aligned to seasonal publishing schedules with brand consistency, responsiveness, and deliverability across diverse lists.
Email Marketing Specialist at Cady Studios (2016-02 – 2016-03)
Coded responsive email designs for 1M+ subscribers across multiple segments; managed ExactTarget account organization and DOMO analytics for performance improvements.
Web Developer, SEO & Digital Consultant at Georgia Haitian-American Chamber of Commerce (2012 – 2016)
Delivered web development, SEO, and digital strategy for 100+ businesses.
Digital Project Specialist at National Haitian Student Association (2012 – 2018)
Led website, usability, and social optimization for a national conference serving 1,000+ students.
Overnight Support Agent at Mailchimp (2014 – 2015)
Provided global technical support on campaigns, automation, and platform integrations; served as SME for email best practices.
Education
Mass Communications Degree in Mass Communications – Atlanta Metropolitan State College
– Kennesaw State University
