Zak
Business Development Representative | Customer Acquisition
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About
B2B Sales Development Rep with 4+ years closing deals, building pipelines, and turning cold outreach into real revenue. I combine a copywriter's instinct for messaging with a salesperson's drive for numbers — which means my emails get opened, my calls get answered, and my prospects actually show up to meetings. I've worked across real estate, FMCG, tech, and consumer brands, managing full sales cycles from prospecting to handoff.
I know how to find the right people, online and offline, say the right thing, and follow up without being annoying about it.
Experience
Marketing & Sales Consultant at Color Axis Ghana (2026-01 – Present)
Paint & Coatings Brand
- Developed outreach messaging and ad copy targeting contractors and homeowners
- Used Apify, LinkedIn Sales Navigator & Apollo to scrape and build targeted prospect lists of contractors and hardware retailers across Ghana.
- Supported product launch campaigns with sales-focused copy and positioning strategy
Growth & Strategy at Impact Builds (2025-01 – 2026-01)
Software & Design Studio
- Landed 17 clients through targeted cold email and outbound calling campaigns in 50 days.
- Used Apify, LinkedIn Sales Navigator & Apollo to scrape and build targeted prospect lists of Restaurant, Dental clinics and e-commerce site across Ghana.
- Managed full sales cycles from initial outreach to signed project agreements
- Built and executed outbound sequences targeting founders, startups, and SMEs across Ghana
- And automated outreach sequences to scale prospecting without losing personalization
- Developed positioning and messaging that shortened decision-making timelines
- Tracked pipeline activity and followed up consistently to maintain deal momentum
Field Sales & Outreach Representative at Loft (2025-01 – Present)
Subscription-Based African Storybook Brand
- Prospected via DMs, physical school visits, and public outreach to drive subscriptions
- Pitched directly to school administrators and decision makers to secure institutional deals
- Managed follow-up cycles with school contacts to convert interest into recurring subscriptions
- Built a consistent outreach rhythm that grew the subscriber pipeline week-on-week
Sales Development Representative at Minel Properties Agency (2023-01 – 2024-12)
- Assisted senior agents through the full property sales cycle from lead to close
- Conducted property inspections and gathered pricing data to support client decision-making
- Connected buyers with mortgage brokers and lenders to remove financing bottlenecks
- Ran digital outreach via social media, listings, and email campaigns to generate inbound leads
- Wrote ad copy and email sequences that drove consistent inquiry volume for active listings
Field Sales Development Representative at SeedAqua Mineral Water (2023-01 – 2024-12)
- Prospected new retail and hospitality accounts through cold outbound visits and calls
- Delivered tailored pitches based on each client's volume needs and business type
- Managed existing client relationships while maintaining a consistent new business pipeline
- Coordinated with logistics to ensure on-time fulfillment and protect client satisfaction
Sales Representative & Content Manager at Decathlon Ghana (2021-07 – 2023-10)
- Closed B2B sales worth over GHC 107,000
- Upsold customers consistently by matching product recommendations to specific needs
- Wrote sports blogs and SEO-optimized articles that drove organic traffic and in-store footfall
Education
General Arts in Economics, Geography, Elective Mathematics, Government – St. Thomas Aquinas Senior High School (2016-01 – 2019-12)

