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Alan Barrett

Alan Barrett

Business Development and Customer Success professional

Talent
Leighton BuzzardMember since September 24, 2026
Business Development & Lead GenerationAccount Management & Customer SuccessConsultative Selling & NegotiationCRM Systems & Pipeline ManagementRevenue Growth & ForecastingStakeholder & Client Relationship ManagementCross-functional CollaborationEvent & Trade Show RepresentationData Analysis & ReportingExcelPowerPointLinkedIn Sales NavigatorJobAdderCRM
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Business Development & Lead GenerationAccount Management & Customer SuccessConsultative Selling & NegotiationCRM Systems & Pipeline ManagementRevenue Growth & Forecasting

About

Results-driven Business Development and Customer Success professional with 10+ years' experience across recruitment, technology, further education and retail sectors. Proven track record of generating new business, exceeding sales targets, and managing high-value client relationships. Skilled in consultative selling, CRM management, and cross-functional collaboration. Known for delivering excellent customer experiences while driving revenue growth and client retention.

Experience

Business Development & Customer Success Executive at Association of Colleges (AoC) (2022-07 – 2026-03)

The Association of Colleges (AoC) is the representative body for further education colleges in England, providing support, training, recruitment, events and consultancy services to the sector.

  • Generated over 30 new business opportunities for the AoC Jobs Board through a combination of telephone prospecting, email campaigns and face-to-face meetings, resulting in more than £120,000 of new income.
  • Managed a portfolio of over 60 clients, including organisations such as Capital City College Group (annual revenue £130 million), Milton Keynes College (revenue £58 Million), South Thames College Group (revenue £16 million), Activate Learning (revenue £113 Million) and City & Guilds. Maintaining strong relationships and achieving high levels of customer retention and renewal.
  • Built relationships with HR Directors, senior leaders and decision-makers across the further education sector, identifying opportunities to support colleges and organisations with their recruitment needs.
  • Worked with clients to review the performance of their recruitment advertising, sharing data on advert views, click-through rates and applications received, and providing advice on advert content and wording to help improve results.
  • Identified opportunities to increase client engagement through additional products and services, helping to generate further income and strengthen customer relationships.
  • Generated leads for the AoC's Interim Recruitment and Executive Recruitment teams, helping to create opportunities across other areas of the organisation.
  • Acted as the first point of contact for client enquiries and technical issues, ensuring a positive customer experience and prompt resolution of queries.
  • Worked closely with the marketing, events and recruitment teams to support campaigns and promote AoC services through conferences, events and targeted communications.
  • Maintained and updated both the organisation's CRM and JobAdder recruitment database, ensuring accurate records of client activity and business development opportunities. This helped improve internal collaboration and supported cross-selling between teams.
  • Won more than 30 new client accounts, generating over £120,000 in new business revenue.
  • Elected Chair of the Staff Representative Group, leading a committee of 12 representatives and working with senior leaders to introduce improvements to employee wellbeing and workplace policies.
  • Represented the AoC at major sector events, including the AoC Annual Conference, AoC HR & Employment Law Conference and AoC Finance Conference, developing relationships with stakeholders from across the FE sector.
  • Served as a Mental Health First Aider for over two years, providing confidential support and signposting colleagues to appropriate sources of help and guidance.

Sales Executive at SWR Group Ltd (2020-10 – 2022-05)

  • Managed inbound sales enquiries via phone, email, live chat, and in-person interactions
  • Produced accurate quotes and forecasts, supporting effective sales planning
  • Demonstrated strong product knowledge across a range of home improvement solutions
  • Worked collaboratively with installations, marketing, and support teams to deliver seamless customer experiences
  • Maintained CRM data to track sales activity and client interactions
  • First salesperson to successfully sell newly introduced product lines, including premium pergola systems
  • Recognised by colleagues for outstanding customer service and teamwork
  • Consistently developed strong relationships with customers and suppliers

Business Development Manager at Excelerate 360 (2019-04 – 2020-10)

  • Delivered outbound lead generation campaigns across retail technology and e-commerce sectors
  • Built and maintained strong client relationships through consistent communication and engagement
  • Managed key account activity, including wearable technology solutions for retail clients
  • Utilised tools such as LinkedIn Sales Navigator to identify and engage prospects
  • Consistently exceeded monthly sales targets
  • Awarded "Top Closer" for highest number of consecutive months achieving targets
  • Secured meetings with major brands including Diesel, Superdry, River Island, and Estée Lauder
  • Contributed to contract extension through strong account performance

Inside Sales Account Manager at RMG Networks (2017-01 – 2019-05)

  • Delivered multi-channel lead generation campaigns using consultative sales techniques
  • Managed contract renewals worth over £1M annually through strong client relationships
  • Produced sales reports and campaign analysis using Excel and PowerPoint
  • Built and developed partner relationships with resellers and distributors
  • Delivered product demonstrations, presentations, and training sessions to clients
  • Received "Above and Beyond" award for teamwork and customer service
  • Successfully onboarded and trained multiple reseller partners
  • Played a key role in delivering end-to-end client projects, including major retail installations
  • Represented the company at international trade shows, including events in Amsterdam

Account Executive / Public Sector Support Specialist at Renault UK (2014-09 – 2016-12)

  • Generated and qualified public sector sales leads for internal and field sales teams
  • Produced monthly reports for government frameworks and internal stakeholders
  • Supported tender submissions and bid processes within strict deadlines
  • Maintained and expanded the company database through proactive prospecting

Office Administrator / IT Security Analyst at Parker Hannifin

Details available on request

Yield & Marketing Assistant at Butlins (Bourne Leisure Ltd)

Details available on request

Freelance Caricature Artist at Self-employed (2008 – Present)

  • Provide live caricature services at corporate and private events
  • Manage end-to-end client engagements, from booking to delivery
  • Built a strong repeat client base through excellent interpersonal and customer service skills
  • Delivered large-scale commissions, including events with 100+ attendees

Education

GNVQ Advanced in Art & Design

GCSE

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