Scott Hoyle

Creative Operations leader with extensive experience building and scaling operating models that enable high-performing, cross-functional teams to deliver consistent, high-quality digital experiences across platforms. Proven track record of embedding DesignOps and ProductOps practices within complex organizations, integrating design, user research, content, and motion into agile delivery environments. Experienced in driving operational transformation, improving delivery efficiency, and aligning creative and product functions to customer and commercial outcomes.

A strategic and hands-on leader ("player-coach") who partners with Product, Technology, and Commercial stakeholders to remove friction, optimizing ways of working, and deliver better customer outcomes, faster.

Visual Design Manager at GP Strategies (2022-06 – Present)

Lead the operational strategy and performance of a high-output, multi-disciplinary creative and digital production function, supporting delivery across web, digital platforms, and interactive learning products.

• Designed and implemented a scalable operating model integrating design, content, and production into structured delivery frameworks, improving throughput, visibility, and stakeholder satisfaction
• Embedded governance across the full product and creative lifecycle, including intake, prioritization, briefing standards, and performance reporting
• Partnered with senior stakeholders across business, marketing, and technology to align delivery with strategic objectives and customer outcomes
• Led resource and capacity planning across multi-disciplinary teams, ensuring efficient utilization and predictable delivery across concurrent workstreams
• Introduced and optimized tooling and workflow systems to streamline delivery, reduce bottlenecks, and improve end-to-end cycle times
• Line managed and developed senior creatives and leads, fostering a high-performing, accountable, collaborative culture
• Established flexible supplier and freelancer ecosystems to scale delivery dynamically while maintaining quality and cost control
• Drove continuous improvement initiatives, delivering measurable gains in efficiency and output quality
• Increased delivery efficiency and reduced time-to-market through structured operational improvements
• Improved stakeholder satisfaction through clearer prioritization, visibility, and governance
• Demonstrated ROI of in-house delivery through cost optimization and reduced external agency reliance

Asset & Assurance Delivery Manager (Product Owner) at Cambridge University Press & Assessment (2020-12 – 2022-06)

Led product and delivery operations for a globally used digital platform, acting as the bridge between business stakeholders, design, and engineering teams.

• Operated as Product Owner for a global platform, managing backlog, prioritization, and delivery in collaboration with engineering teams
• Embedded agile working, integrating UX, content, and development into structured sprint-based delivery
• Defined governed workflows from intake through to release, ensuring alignment to user needs and priorities
• Collaborated with stakeholders across business units to resolve conflicts and optimize delivery outcomes
• Ensured platform experience met user expectations through continuous improvement and feedback loops
• Managed offshore and distributed teams, ensuring consistent standards and delivery performance
• Improved delivery predictability and platform performance through structured backlog and prioritisation management
• Strengthened alignment between business, product, and technology teams

Head of Design Services at Pearson (2001-06 – 2019-03)

Led large-scale, multi-disciplinary design and production teams delivering across digital and print platforms within a highly regulated, global environment.

• Defined and implemented global design systems and standards, ensuring consistency across products and platforms
• Led operational transformation initiatives, improving efficiency, scalability, and cost performance across international teams
• Integrated digital production workflows and technologies, supporting the transition to digital-first product delivery
• Managed multi-team structures (design, UX, production, instructional design), ensuring alignment to quality and delivery standards
• Established governance frameworks, SLAs, and supplier strategies across onshore and offshore delivery models
• Partnered with senior stakeholders to align design and production with organizational and customer objectives
• Reduced operational costs by 30% through workflow optimization and supplier strategy
• Increased production output by 20% through process improvement and standardization
• Enabled scalable, consistent delivery across global product portfolios

Vice Chair of Governors (Voluntary) at St. Luke's Primary School (2022-06 – Present)

Provide strategic governance and oversight, holding leadership accountable for performance, resource allocation, and long-term outcomes.