Skip to main content
Dada Onyia

Dada Onyia

A SEASONED FIELD SALES MANAGER, WITH OVER 30 YEARS EXPERIENCE IN FIELD SALES MANAGEMENT & LEADERSHIP

Talent
OwerriMember since July 28, 2026
Field Sales ManagementLeadershipCustomer ManagementSales Target DeliveryRedistributionSales ReportsMentoring and Coaching
·

Hire this person

Send a job offer directly to this candidate

Field Sales ManagementLeadershipCustomer ManagementSales Target DeliveryRedistribution

About

A senior Sales Manager/Leader with proven track record of fantastic sales target delivery in revenue and volume, in all the Multi-national companies I have worked. Deep rooted experience in team and customer management, applying the right strategy and tactics to deliver results, in the face of opportunities and threats. I led a team of 40 sales and support staff made up of depot Sales managers, salesmen, promo team and the technician, with 80 registered customers in South East region in Promasidor Nig Ltd, to deliver a monthly sales average of N2bn net in 2016, against N400m average monthly sales I met in 2007, when I became the Regional Sales Manager.

I have sold and managed wide range of Pharmaceuticals and Food products with fantastic result deliveries.

Experience

Distributor - Private Business

(2019-01)

Distributorship of Swiss Flower Air Freshener and other Household Products.

Regional Sales Manager, West Region - Promasidor Nig Ltd - West Region

(2017-01 - 2018-12)

Reporting to the National Sales Manager.

  • Splitting of the Regional sales targets to depots, customers and sales staff and achieving same.
  • Building good business relationships among the team and customers.
  • The region was made up of 8 depots, namely, Ibadan, Ijebu Ode, Ilorin, Oshogbo, Akure, Ondo, Abeokuta & Ado Ekiti.
  • Tracking and rendition of Weekly, Monthly and quarterly Sales reports and other competitive activities to the National Sales manager.

Regional Sales Manager, South East Region - Promasidor Nig Ltd - South East Region

(2013-01 - 2017-12)

Reporting to the Divisional Sales Manager, East Division.

  • Delivering of the Region's target in order to achieve the Divisions sales targets.
  • Good staff, customer and company's material resources' management
  • Mentoring and Coaching of my subordinates on the job and encouraging them on Personal development.
  • Rendition of Reports.
  • The region was made up of six (6) depots, namely, Aba, Port Harcourt, Uyo, Owerri, Umuahia and Calabar

Regional Sales Manager, South East Region - Promasidor Nig Ltd - South East Region

(2007-01 - 2012-12)

Reporting to GM Sales. Main responsibility was delivering of the regional Sales targets in value and volume.

  • Distribution of the regional targets to the registered customers and sales staff.
  • Good team and customer management
  • Proper management of company's material resources, such as, sales vans and depot managers' vehicles, for the achievement of our objectives.

Depot Sales Manager, Owerri & Aba depots - Promasidor Nig Ltd - Owerri & Aba

(2000-01 - 2006-12)

Responsibilities among others included,

  • Managed depot sales staff and customers to achieve depot targets
  • New markets developments
  • Entrenched our new brands into the markets, such as Onga powder.
  • Rendition of reports.
  • Achieved and exceeded my depots' targets, which earned me promotion to the position of Regional Sales Manager, South East.

Van Sales Representative - Promasidor Nig Ltd - Aba Depot

(1997-01 - 1999-12)

Main responsibilities included, achievement of Van sales target, through Redistribution, development of new markets in rural/satellites territories, and penetration of new brands in the markets, which were achieved.

  • Market territories, were Aba, Umuahia, Port Harcourt, Owerri, Yenagoa & Uyo Rural/Satellite markets.
  • I achieved van sales targets year on year, which made my promotion to the position of Depot Sales Manager, Owerri, possible in the year 2000.

Sales Representative - Smithkline Beecham, now GSK - Benue, Kogi and Tarraba states

(1996-01 - 1997-12)

Responsibility was mainly selling of the company's range of products, like Lucozade brands, Ribenna, Phensic, etc, to wholesalers and retail customers, in Benue and some parts of Kogi and Tarraba states' markets. – by redistribution.

  • Weekly report writing, etc.

Sales Representative - Sterling Health - Anambra, Enugu, Ebonyi, Imo and Rivers States

(1992-01 - 1995-12)

Selling the company's range of existing and new products to rural/satellite markets and development of new markets.

  • I covered the whole of Anambra, Enugu, Ebonyi, Imo and some parts of Rivers States rural markets.
  • Products were, Panadol, Andrews Liver Salt, Cafenol and other brands.
  • I achieved and exceeded my target, which earned me the 'the best salesman award' in 1995, East region, Nigeria.

Sales Executive, Markudi/Jos Branch - Geonnasons Pharmaceutical (Africa) Ltd - Markudi/Jos Branch

(1990-01 - 1991-12)

My responsibility was mainly to support my Branch Manager to deliver our branch sales target, through the van.

  • My territories were; the whole Benue, Tarraba, Plateau, Nasarawa, Niger, Kano, and the entire North East states, selling the "Over –the- Counter" (OTC) medicaments of the company.

Education

Masters in Business Administration (MBA) - Marketing - Imo State University (2006)

Bachelor of Science (B.sc) - Marketing - University of Port Harcourt (1988)

WAEC - Nsukka High School (1982)

Skills

A SEASONED FIELD SALES MANAGER

Reviews