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Katie Hoffmann

Katie Hoffmann

Marketing strategist & operations specialist

Talent
Portland, Multnomah150 USD/hourMember since May 12, 2025
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About

I’m a storyteller at heart and strategist by trade, with a track record of launching award-winning brand campaigns, solving messy problems, and building annual plans across a portfolio of $20B+ businesses. After years of navigating the high-growth tech world, I’m ready to bring my skills to hospitality—where brand, experience, and heart truly matter.

Experience

I'm a strategic marketing leader with over a decade of experience helping brands grow, evolve, and connect more meaningfully with their audiences—especially in fast-moving, service-driven environments. At Uber, I’ve worked across both the Mobility and Delivery businesses, developing go-to-market strategies and full-funnel campaigns for restaurant and merchant partners big and small. From launching seasonal moments to scaling new products to helping neighborhood favorites stand out on a national stage, I bring a mix of strategic rigor, creative instinct, and cultural fluency to everything I do.

I’ve built high-performing teams, shaped brand strategies, and managed complex partnerships—all with an eye toward creating memorable, human-centered experiences that keep people coming back. I thrive in environments where operations meet storytelling, and where the details matter as much as the big picture.

Education

Masters in Global Management & Entrepreneurship

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