Ken Snow
Business Development Executive | AI-Enabled Revenue Growth | Strategic Partnerships | Go-to-Market Leadership
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About
Business Development Executive with 20+ years of experience building strategic partnerships, accelerating revenue growth, and leading high-performing remote teams across higher education, legal services, and professional services. Experienced leveraging Generative AI—including ChatGPT, Claude, and Perplexity—to streamline operations, automate business processes, enhance customer engagement, and improve strategic decision-making. Proven ability to develop scalable go-to-market strategies, negotiate complex partnerships, and drive measurable business growth in fast-paced, technology-enabled organizations.
Experience
Business Operations & Business Development Director - Snow and Nichols, LLC - Birmingham, AL (Hybrid/Remote Operations)
(2017-01)
- Expanded client portfolio by 22% through targeted digital outreach, referral pipeline development, and virtual relationship management.
- Developed AI-assisted business development workflows that reduced administrative workload by 35% while increasing client responsiveness.
- Leveraged Generative AI to produce marketing materials, strategic proposals, competitive research, and client-facing communications.
- Integrated ChatGPT and Claude into daily business operations to automate research, proposal development, client communications, document drafting, and workflow management, significantly improving operational efficiency and response times.
Program Lead, Business Development & Education Partnerships - American Military University - Remote
(2010-01 - 2017-12)
- Led remote business development initiatives that increased program participation by 30% through digital outreach and partnership growth strategies.
- Managed and coached a distributed team of 45 professionals in a fully virtual work environment.
- Developed institutional and corporate partnership channels to expand market presence and customer acquisition.
- Designed data-driven engagement strategies that improved client retention and program adoption.
- Collaborated cross-functionally with stakeholders to align offerings with market demand and growth opportunities.
Online Accounting Professor - Purdue Global University (Kaplan University) - Remote
(2003-01 - 2010-12)
- Delivered fully online instruction and managed virtual programs serving geographically distributed customers.
- Directed program growth initiatives aligned with market demand, increasing engagement and adoption.
- Built corporate and academic partnerships to expand program offerings and market reach.
- Led cross-functional teams to improve customer engagement, retention, and operational performance.
- Managed departmental strategy, planning, and performance initiatives.
Education
MBA - Accounting - Florida Institute of Technology
Bachelor of Science - Accounting - Athens State University
