Brand and Growth Marketing
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Over 10 years of experience in the luxury retail sector, with an expertise in creating and executing impactful full-funnel marketing campaigns and communication strategies that drive revenue growth and brand awareness. I have worked with leading companies and brands such as lululemon Studio/MIRROR, TUMI, Diane Von Furstenberg, LoveShackFancy, and Sandro, leveraging my skills in growth marketing, analytics, and strategic campaign management.
Senior Growth Marketing Professional with 10+ years of experience elevating brand visibility, market share, and revenue growth for consumer brands, specializing in driving quality growth and user acquisition. A visionary leader adept at developing and executing innovative, data-driven marketing strategies for social media, ecommerce and CRM. Skilled in delivering strong acquisition and retention with paid media campaigns via strategic budget allocation using data-driven insights.
Successful in driving brand recognition through effective communication strategies and digital content. Exceptional project management skills with a deep knowledge of many industry tools including Meta, Google, and TikTok Ads Manager to maximize campaign performance with ROI.
Tulane University, Bachelors Degree Doulbe Major in Consumer Behavior/Marketing and Legal Studies in Business
