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Robert Colon

Robert Colon

General Manager with over 40 years of leadership in automotive retail

Talent
MiamiMember since July 6, 2026
Budget and P&L managementF&I compliance and optimizationTeam leadership and developmentSales strategy and forecastingInventory controlDealership operations managementCustomer satisfaction improvementVendor and lender relations
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Budget and P&L managementF&I compliance and optimizationTeam leadership and developmentSales strategy and forecastingInventory control

About

General Manager with over 40 years of leadership in automotive retail. Proven track record in operational turnaround, sales growth, and profitability enhancement. Extensive experience in P&L management, customer relations, and team development across all dealership departments.

Experience

Owner - Jetstream Auto Sales - Miami, FL

(2022-02)

  • Established and managed independent dealership, generating annual gross revenue exceeding $2.5 million.
  • Oversaw business operations including sales, finance, inventory management, marketing, and customer satisfaction.
  • Built loyal customer base and increased market share through strategic buying and targeted advertising.
  • Hired and trained team of 10+ employees, promoting a high-performance culture.

General Manager - Hollywood KIA | Car Giants Division - Miami, FL

(2021-02 - 2023-05)

  • Achieved record-breaking annual sales and gross profitability increases.
  • Implemented comprehensive improvements in sales and service processes.
  • Elevated customer satisfaction index scores through strategic engagement initiatives.
  • Mentored department managers and staff to enhance performance and leadership skills.
  • Integrated advanced technology tools for efficient lead management and reporting.

General Manager - Biltmore Motors Corp - Miami, FL

(2001-02 - 2021-01)

  • Directed operations for top-performing used vehicle dealership, achieving annual sales over 1,100 units and gross revenue of $4.2 million.
  • Oversaw daily performance across sales, F&I, service, and customer service departments.
  • Recruited and mentored team of over 25 staff members, facilitating professional growth.
  • Cultivated strong vendor and auction relationships to enhance vehicle sourcing and boost profitability.

Finance Director - Armstrong Ford - Homestead, FL

(1997-03 - 2001-01)

  • Oversaw Finance & Insurance department, enhancing profitability while ensuring compliance with lending regulations.
  • Consistently surpassed monthly F&I revenue goals through strategic lender relationships and product penetration.
  • Trained sales staff on F&I procedures, increasing turnover rates and back-end revenue.
  • Implemented menu-based selling and structured financing to improve transparency and customer satisfaction.

Education

Associate of Science - Business Administration - Miami Dade College (1978-02)

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